I've Been Hiding My Success (Here's Why)

I've ghosted y'all, and I need to apologize — because it wasn't intentional, and we need to talk about why. For years I shared everything: the brand deals, the $144K year that replaced my corporate paycheck, all of it. But after crossing a quarter million in revenue, I got quiet. In this episode I'm breaking down why success got harder to talk about than struggle, the family side-comments that made me want to shrink, and why I'm committing to radical, responsible transparency from here on out — revenue AND expenses, wins AND costs. WE GET INTO: 00:01 The Ghosting Confession 02:20 The Accidental Business Origin (2019) 04:49 Celebrating Early Wins: The $144K Milestone 07:14 From $125 to $50K Brand Deals 09:37 The Discomfort of Outgrowing Her Old Self 10:21 Fear of Becoming Unrelatable 12:44 Struggle vs. Success in Latino Community Narratives 15:08 Family Side Comments and Feeling Like an Outsider 17:25 Committing to Radical Transparency 19:40 Why Latina Wealth Visibility Matters 21:54 Hope Over Guarantee: What This Show Is For 24:22 Honoring Every Version of Herself 26:48 Reconnecting With Her New Self as a Mom 29:10 Outro: Create & Cultivate Festival + Sign Off KEY TAKEAWAYS: → Making the commitment to radical, responsible transparency — sharing the expenses and real costs behind every revenue win, not just the headline number → My financial arc: $144K in 2020 to $500K/year for the past four years and the first millionaire in my family → The bigger my numbers got, the quieter I became because I was afraid of seeming unrelatable or being judged by family → The real emotional cost of success: strained family dynamics, side comments, and imposter syndrome → Why hiding wins is a disservice to the community and keeps success feeling out of reach → A personal reflection on postpartum, my book tour, and my first year as a mom TAKE THE NEXT STEP WITH YO QUIERO DINERO: 📕 Get the book, Financially Lit!: https://financiallylitbook.com 💸 Download the FREE Dinero Guide: https://courses.yoquierodineropodcast.com/ 💬 Book a free Money Call: https://yoquierodineropodcast.com/links/ FOLLOW YO QUIERO DINERO: 📸 Instagram: https://www.instagram.com/yoquierodineropodcast 🎥 YouTube: https://www.youtube.com/@yoquierodineropodcast 🎵 TikTok: https://www.tiktok.com/@yoquierodineropodcast Hosted on Acast. See acast.com/privacy for more information.