Fabrice Haiat (YOOBIC): Building the Category Leader in an Untapped Market 🧭

Fabrice Haiat serves as CEO and Co-Founder of YOOBIC, the AI-powered platform helping frontline and deskless teams in retail, hospitality, and logistics communicate, train, and execute. YOOBIC has raised a total of $80 million in funding, including a $50 million Series C round in 2021, and is used by more than 350 global brands, including Ralph Lauren, Levi's, and Puma, to support over 3 million frontline employees worldwide. The company's investors include Highland Europe, Insight Partners, and Felix Capital. AGENDA: 00:01:04 - Who is Fabrice Ayat? Building Yoobic from Scratch 00:09:52 - How Yoobic Was Started and the Problem It Solves 00:12:45 - How to Find a Real Customer Pain Point 00:15:40 - How to Get Your First B2B Customers 00:18:50 - Enterprise Sales Tips: How to Sell to Large Companies 00:21:22 - Enterprise Security, Compliance & Winning Customer Trust 00:24:32 - How Yoobic Scaled Sales and Marketing Globally 00:27:37 - Best AI Tools Every Startup Should Be Using 00:30:17 - How AI Is Changing the Way Companies Work 00:32:56 - The Future of AI User Interfaces 00:34:36 - AI Agents: The Next Big Business Opportunity 00:36:38 - Scaling a Startup Team Without Losing Focus 00:38:29 - When Should a Startup Expand to the US? 00:41:58 - How and When to Raise Venture Capital 00:44:42 - The Future of AI, Robotics & Automation 00:45:38 - Entrepreneur Habits That Built a Billion-Dollar Company 00:48:37 - Biggest Startup Mistakes and Lessons Every Founder Should Know