Scaling a cohort-based community using hidden curriculum

Paz Pisarski has cracked the code on growing a cohort-based community business. She has taken The Community Collective from a meetup group to a community membership that had 102 people in its latest cohort. While most cohort based programs struggle to find customers after the first cohort, her cohort size has been consistently increasing for 5 cohorts. Her secret? A "hidden curriculum". In this episode, she shares her magic sauce. This episode is brought to you by Curated Connections - the tool to create automated connections in your community. Check it out at https://curatedconnections.io/ Links and resources: • The Community Collective - https://thecommunitycollective.co/ • Paz's LinkedIn - https://www.linkedin.com/in/paz-pisarski/ • Nityesh's LinkedIn - https://www.linkedin.com/in/nityeshaga/ • Magic sauce of 25 top community creators - https://beginnermaps.com/ Chapters: 00:00 Intro 02:56 Origins of The Community Collective 05:55 Starting in the Pandemic 08:48 Transition to a Cohort-Based Program 09:55 From free to paid 14:20 Masterclass: How to grow a cohort-based program 17:12 The 3 questions 20:30 Recruiting alumni as hosts 23:22 The hidden curriculum 29:22 Best decision in 3 days 33:30 Reflecting on Community Building 34:02 Steady Growth and Success 35:30 Delivering Unforgettable Experiences 38:00 Discovering Lifetime Memberships 41:21 Scheduling downtimes 46:26 Tech Tools for Community Management 53:48 Team of 45