From Car Yards to Real Estate: Ben Hatch on Building Mandurah's Number One Office

​Ben Hatch, Director at Harcourts Mandurah, joins Jess and Shane for a career-spanning chat that starts in car yards and ends up running one of WA's most consistently successful offices. Ben walks through Mandurah's wild ride, from the mid-2000s holiday home boom driven by overseas investors to the brutal GFC crash that saw prices more than halve and buyer enquiry dry up almost overnight.  He breaks down the data-driven systems behind his office's success (right down to tracking database conversion rate by the percentage), his hard line on recruiting and rehiring, and why customer service, not ego, is what actually builds a career that lasts. Plus his take on where the Mandurah market sits right now.