Parachute Founder & CEO Ariel Kaye
 
 VMG Partners

Ariel Kaye loves comfort and quality in a home, which made her the perfect founder for Parachute - an online-only, direct-to-consumer bedding brand that expanded into a thriving brick-and-mortar business. Parachute makes premium quality sheets, towels, robes, rugs, even furniture designed to make every home that much more comfortable. Join Robin and Wayne as they learn all about how Ariel's vision evolved over time, the lessons she learned along the way, and where Parachute is headed next.

How a love of aesthetics and comfort launched a thriving direct-to-consumer bedding brand that's since conquered brick-and-mortar and countless new home categories.

Parachute Founder & CEO Ariel Kaye

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