How a Realtor Uses AI to Win More Listings (and Get Her Evenings Back): Anne Dorman on relationships, real estate, and the human edge

23 HAZ, 202624 DAK

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What does AI look like inside a relationship-first business? In Episode 9 of AI with Kai, Kai sits down with Anne Dorman, a Fairhope realtor and co-owner of Mobile Bay Realty — and one of the co-creators of the 100,000-member Fairhope Now Facebook group. Before real estate, Anne spent 15 years as a licensed child and family therapist. That background turns out to be exactly the right training for an industry built on trust, high stakes, and emotional decision-making. This week's conversation explores where AI helps in real estate and where the human has to stay in the room. 🔹 The Rundown: 5 AI Stories You Need to Know A new survey finds nearly 4 in 5 small business owners say AI tools are more useful than a year ago — but most feel no pressure to rush in Congress introduces the Great American AI Act, proposing one national set of AI rules instead of a patchwork of state laws Anthropic's Fable 5 — built on the restricted Mythos model — launches Tuesday and is pulled from shelves by Friday after a Commerce Department export control order KPMG pulls a major consulting report after AI fabricated citations and named companies that had nothing to do with it Customer trust in AI-heavy brands is declining — nearly doubling in one year among those who say they trust brands less when companies lean too hard on AI 🔹 The Spotlight: Anne Dorman, Mobile Bay Realty Anne co-owns Mobile Bay Realty in Fairhope with five partners and 28 agents. She came to real estate after 15 years as a licensed counselor — and says the skills transfer directly: sitting with someone in a stressful, high-stakes moment and helping them think clearly. In this conversation, Anne talks about: Why she sees AI as a tool to slow down and enjoy life, not just work faster How automating email follow-up gave her back her mornings and evenings Using AI to prioritize tasks when she hits decision fatigue Why she tells AI to use "no typical real estate verbiage" when writing property descriptions — and why that matters more than most agents realize Fair housing compliance risks in AI-generated listing copy and how to guard against them How the Fairhope Now Facebook group uses AI to surface local news — with humans still in the loop before anything posts Memorable quote: "I specifically say, use no typical verbiage that you would use in any real estate description. Because every time I open a description now, it's nestled in, tucked away." 🔹 The Playbook: Use AI as Your Pre-Meeting Research Partner Before your next meeting, don't walk in cold. Use Perplexity or ChatGPT to research whoever you're meeting with before you walk in the door Go beyond a Google search — ask AI to surface connections between you and the other person you might not have noticed Use the voice function if you're in the car Let AI suggest conversation starters based on their background, interests, or career path 🔗 Resources & Links Mobile Bay Realty: https://mobilebayrealty.com Fairhope Now on Facebook: https://www.facebook.com/FairhopeNow Connect with Kai: https://motiveai.ai Connect with Tim: https://timscott.me Sponsored by Harris Vacations AI with Kai is sponsored by Harris Vacations. They manage vacation homes across Gulf Shores, Orange Beach, and Fort Morgan, helping families plan memorable Gulf Coast getaways. Plan your next stay at https://ourgulfshoresvacation.com About AI with Kai AI with Kai helps business leaders understand what matters in artificial intelligence through practical conversations, real-world examples, and actionable takeaways you can use right away. Hosted by Kai Gray with producer Tim Scott. Learn more at https://aiwithkai.com