<description>&lt;div class="OutlineElement Ltr SCXW264347208 BCX0"&gt; &lt;p class="Paragraph SCXW264347208 BCX0"&gt;&lt;span class= "TextRun SCXW264347208 BCX0" lang="EN-CA" xml:lang="EN-CA" data-contrast="auto"&gt;&lt;span class= "NormalTextRun SCXW264347208 BCX0"&gt;For the first time ever, we recorded a&lt;/span&gt;&lt;/span&gt; &lt;span class="TextRun SCXW264347208 BCX0" lang="EN-CA" xml:lang="EN-CA" data-contrast="auto"&gt;&lt;span class= "NormalTextRun SCXW264347208 BCX0"&gt;Built to Sell Radio&lt;/span&gt;&lt;/span&gt; &lt;span class="TextRun SCXW264347208 BCX0" lang= "EN-CA" xml:lang="EN-CA" data-contrast="auto"&gt;&lt;span class= "NormalTextRun SCXW264347208 BCX0"&gt;episode in front of a live audience at the&lt;/span&gt;&lt;/span&gt; &lt;span class= "TextRun SCXW264347208 BCX0" lang="EN-CA" xml:lang="EN-CA" data-contrast="auto"&gt;&lt;span class= "NormalTextRun SCXW264347208 BCX0"&gt;Value Builder Summit&lt;/span&gt;&lt;/span&gt;&lt;span class="TextRun SCXW264347208 BCX0" lang= "EN-CA" xml:lang="EN-CA" data-contrast="auto"&gt;&lt;span class= "NormalTextRun SCXW264347208 BCX0"&gt;—a gathering of mission-driven advisors dedicated to helping&lt;/span&gt; &lt;span class= "NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW264347208 BCX0"&gt; founders&lt;/span&gt; &lt;span class= "NormalTextRun SCXW264347208 BCX0"&gt;level the playing field as they approach their exit.&lt;/span&gt;&lt;/span&gt;&lt;span class= "EOP SCXW264347208 BCX0" data-ccp-props= "{"134233117":true,"134233118":true}"&gt; &lt;/span&gt;&lt;/p&gt; &lt;/div&gt; &lt;div class="OutlineElement Ltr SCXW264347208 BCX0"&gt; &lt;p class="Paragraph SCXW264347208 BCX0"&gt;&lt;span class= "TextRun SCXW264347208 BCX0" lang="EN-CA" xml:lang="EN-CA" data-contrast="auto"&gt;&lt;span class= "NormalTextRun SCXW264347208 BCX0"&gt;Rob Walling has started, built, and sold multiple companies. As an investor and conference organizer,&lt;/span&gt; &lt;span class= "NormalTextRun SCXW264347208 BCX0"&gt;he's&lt;/span&gt; &lt;span class= "NormalTextRun SCXW264347208 BCX0"&gt;seen hundreds of founders exit—some thriving, others struggling. He teamed up with Dr. Sherry Walling, a clinical psychologist specializing in supporting entrepreneurs, to codify what separates a successful exit from one that leaves an owner adrift. Their insights culminated in&lt;/span&gt; &lt;span class="NormalTextRun SCXW264347208 BCX0"&gt;their new book&lt;/span&gt;&lt;/span&gt; &lt;span class="TextRun SCXW264347208 BCX0" lang= "EN-CA" xml:lang="EN-CA" data-contrast="auto"&gt;&lt;span class= "NormalTextRun SCXW264347208 BCX0"&gt;Exit Strategy&lt;/span&gt;&lt;/span&gt;&lt;span class="TextRun SCXW264347208 BCX0" lang="EN-CA" xml:lang="EN-CA" data-contrast="auto"&gt;&lt;span class= "NormalTextRun SCXW264347208 BCX0"&gt;.&lt;/span&gt;&lt;/span&gt;&lt;span class= "EOP SCXW264347208 BCX0" data-ccp-props= "{"134233117":true,"134233118":true}"&gt; &lt;/span&gt;&lt;/p&gt; &lt;/div&gt;</description>

Built to Sell Radio

John Warrillow

Ep 485 After the Deal: The Psychology of Selling—Kill Criteria, Walkaway Mindset & Why "Telling Your Company's Story" Often Drives Up Your Multiple

MAR 14, 202569 MIN
Built to Sell Radio

Ep 485 After the Deal: The Psychology of Selling—Kill Criteria, Walkaway Mindset & Why "Telling Your Company's Story" Often Drives Up Your Multiple

MAR 14, 202569 MIN

Description

For the first time ever, we recorded a Built to Sell Radio episode in front of a live audience at the Value Builder Summit—a gathering of mission-driven advisors dedicated to helping founders level the playing field as they approach their exit.

Rob Walling has started, built, and sold multiple companies. As an investor and conference organizer, he's seen hundreds of founders exit—some thriving, others struggling. He teamed up with Dr. Sherry Walling, a clinical psychologist specializing in supporting entrepreneurs, to codify what separates a successful exit from one that leaves an owner adrift. Their insights culminated in their new book Exit Strategy.