<description>&lt;p dir="ltr"&gt;If you've been feeling the pressure of running a podcast business lately… you're not imagining it. The industry has changed fast. Production is being commoditized, organic growth is tanking, and clients want real ROI—not promises. So how do you stay profitable and keep delivering results? &lt;/p&gt; &lt;p dir="ltr"&gt;I'm joined by David "Ledge" Ledgerwood from LISTEN Network, and we're pulling back the curtain on what's actually happening in the podcast space and what agencies must do to adapt.&lt;/p&gt; &lt;p&gt;&lt;strong&gt; &lt;/strong&gt;&lt;/p&gt; &lt;p dir="ltr"&gt;Hear…&lt;/p&gt; &lt;ul&gt; &lt;li dir="ltr" aria-level="1"&gt; &lt;p dir="ltr" role="presentation"&gt;Why organic podcast growth isn't what it used to be for agencies and hosts&lt;/p&gt; &lt;/li&gt; &lt;li dir="ltr" aria-level="1"&gt; &lt;p dir="ltr" role="presentation"&gt;How paid distribution can guarantee downloads from your exact target audience&lt;/p&gt; &lt;/li&gt; &lt;li dir="ltr" aria-level="1"&gt; &lt;p dir="ltr" role="presentation"&gt;The one metric budget holders actually care about when funding your podcast&lt;/p&gt; &lt;/li&gt; &lt;li dir="ltr" aria-level="1"&gt; &lt;p dir="ltr" role="presentation"&gt;What David learned running sales for podcast agencies during the "golden years"&lt;/p&gt; &lt;/li&gt; &lt;li dir="ltr" aria-level="1"&gt; &lt;p dir="ltr" role="presentation"&gt;Why production alone is no longer a viable revenue model for agencies&lt;/p&gt; &lt;/li&gt; &lt;li dir="ltr" aria-level="1"&gt; &lt;p dir="ltr" role="presentation"&gt;How to prove ROI with real numbers that keep clients from churning&lt;/p&gt; &lt;/li&gt; &lt;li dir="ltr" aria-level="1"&gt; &lt;p dir="ltr" role="presentation"&gt;The strategic shift agencies must make to survive the next five years&lt;/p&gt; &lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;strong&gt;&lt;br /&gt; &lt;br /&gt;&lt;/strong&gt;&lt;/p&gt; &lt;p dir="ltr"&gt;Head to &lt;a href= "https://leverageyourpodcastshow.com"&gt;https://LeverageYourPodcastShow.com&lt;/a&gt; to read the blog&lt;/p&gt; &lt;p dir="ltr"&gt;&gt;&gt;&gt;Stop leaving success to chance. Get my Crickets to Clients: 5 Shifts To Turn Podcast Interviews Into Real Results &lt;a href= "https://www.leverageyourpodcast.com/clients"&gt;https://www.leverageyourpodcast.com/clients&lt;/a&gt;&lt;/p&gt; &lt;p dir="ltr"&gt;&gt;&gt;Learn 3 Ways To  Leverage &amp; Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads &amp; Sales - Free Guide &amp; Checklist &lt;a href= "https://leverageyourpodcast.com/guest"&gt;https://leverageyourpodcast.com/guest&lt;/a&gt;&lt;/p&gt;</description>

Leverage Your Podcast Show

Lyndsay Phillips

Keeping Your Podcast Business Profitable in a Changing Market with David Ledgerwood

DEC 1, 202539 MIN
Leverage Your Podcast Show

Keeping Your Podcast Business Profitable in a Changing Market with David Ledgerwood

DEC 1, 202539 MIN

Description

If you've been feeling the pressure of running a podcast business lately… you're not imagining it. The industry has changed fast. Production is being commoditized, organic growth is tanking, and clients want real ROI—not promises. So how do you stay profitable and keep delivering results?

I'm joined by David "Ledge" Ledgerwood from LISTEN Network, and we're pulling back the curtain on what's actually happening in the podcast space and what agencies must do to adapt.

Hear…

  • Why organic podcast growth isn't what it used to be for agencies and hosts

  • How paid distribution can guarantee downloads from your exact target audience

  • The one metric budget holders actually care about when funding your podcast

  • What David learned running sales for podcast agencies during the "golden years"

  • Why production alone is no longer a viable revenue model for agencies

  • How to prove ROI with real numbers that keep clients from churning

  • The strategic shift agencies must make to survive the next five years

Head to https://LeverageYourPodcastShow.com to read the blog

>>>Stop leaving success to chance. Get my Crickets to Clients: 5 Shifts To Turn Podcast Interviews Into Real Results https://www.leverageyourpodcast.com/clients

>>Learn 3 Ways To Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest