Defining The Business Challenge / Journey Management Playbook / Episode #1
APR 4, 202548 MIN
Defining The Business Challenge / Journey Management Playbook / Episode #1
APR 4, 202548 MIN
Description
<p>Ever feel like you're pushing a boulder uphill with journey management... Yeah, we've all been there. But guess what? There's a smarter way! </p><p>That's why we're launching a brand new deep dive series on the Service Design Show. In this series, we're pulling back the curtain on how you can get tangible business results faster through journey management.</p><p>Helping to grow trust with stakeholders, and finally getting the green light to do (more of) the work that truly matters. </p><p>For this series, I've brought in Tingting Lin from the TheyDo team. Tingting has pretty much seen it all. The wins, the stumbles, and everything in between. She's guided countless teams and knows precisely what separates the journey management champions from the rest. And over the coming weeks, she's sharing all the secrets with us.</p><p>In episode one, we're tackling a step that's often overlooked - a step that can derail your whole project later on. So, if you want to set yourself up for long-term success, this episode shows you the first key step on that journey.</p><p>P.S. Got questions? Share them in the comments on YouTube or Spotify and we might just answer yours in a future episode.</p><p><br></p><p>[ RESOURCES ]</p><ul><li>LinkedIn - <a href="https://www.linkedin.com/in/tingting-lin-8728308/" target="_blank" rel="noopener noreferer">https://www.linkedin.com/in/tingting-lin-8728308/</a></li></ul><ul><li>Slides - <a href="https://go.servicedesignshow.com/journey-management-playbook" target="_blank" rel="ugc noopener noreferrer">https://go.servicedesignshow.com/journey-management-playbook</a></li></ul><ul><li>TheyDo - <a href="https://www.theydo.com/" target="_blank" rel="ugc noopener noreferrer">https://www.theydo.com/</a></li></ul><p><br></p><p>[ EPISODE GUIDE ]</p><p>00:00 TheyDo Ep 01: Tingting</p><p>01:30 Tingting's Background</p><p>02:30 Introducing Theydo Platform</p><p>04:15 Journey Management Struggles</p><p>08:15 Marc's Business Case</p><p>09:00 Episode Content Preview</p><p>10:00 Defining Effective Challenges</p><p>15:30 6-Month Challenge Example</p><p>16:30 Challenges vs. Goals</p><p>18:30 "Why" Before "How"</p><p>20:00 Quarterly Challenge Example</p><p>21:00 Marc's Target Example</p><p>23:30 Community Experience Challenge</p><p>26:30 Debit Card Focus</p><p>32:00 Bridging Journey Gaps</p><p>35:00 Setting Goals & Targets</p><p>36:00 Challenge Impact Analysis</p><p>38:15 Journey Achievement Goals</p><p>41:00 Reviewing Key Slides</p><p>43:00 Defining Good Challenges</p><p>45:00 Proving Contribution Value</p><p>47:30 Challenge Important Notes</p><p>48:30 Episode Content Recap</p><p>49:00 Audience Q&A Session</p><p>50:00 Next Episode Preview</p>
![<p>Ever feel like you're pushing a boulder uphill with journey management... Yeah, we've all been there. But guess what? There's a smarter way! </p><p>That's why we're launching a brand new deep dive series on the Service Design Show. In this series, we're pulling back the curtain on how you can get tangible business results faster through journey management.</p><p>Helping to grow trust with stakeholders, and finally getting the green light to do (more of) the work that truly matters. </p><p>For this series, I've brought in Tingting Lin from the TheyDo team. Tingting has pretty much seen it all. The wins, the stumbles, and everything in between. She's guided countless teams and knows precisely what separates the journey management champions from the rest. And over the coming weeks, she's sharing all the secrets with us.</p><p>In episode one, we're tackling a step that's often overlooked - a step that can derail your whole project later on. So, if you want to set yourself up for long-term success, this episode shows you the first key step on that journey.</p><p>P.S. Got questions? Share them in the comments on YouTube or Spotify and we might just answer yours in a future episode.</p><p><br></p><p>[ RESOURCES ]</p><ul><li>LinkedIn - <a href="https://www.linkedin.com/in/tingting-lin-8728308/" target="_blank" rel="noopener noreferer">https://www.linkedin.com/in/tingting-lin-8728308/</a></li></ul><ul><li>Slides - <a href="https://go.servicedesignshow.com/journey-management-playbook" target="_blank" rel="ugc noopener noreferrer">https://go.servicedesignshow.com/journey-management-playbook</a></li></ul><ul><li>TheyDo - <a href="https://www.theydo.com/" target="_blank" rel="ugc noopener noreferrer">https://www.theydo.com/</a></li></ul><p><br></p><p>[ EPISODE GUIDE ]</p><p>00:00 TheyDo Ep 01: Tingting</p><p>01:30 Tingting's Background</p><p>02:30 Introducing Theydo Platform</p><p>04:15 Journey Management Struggles</p><p>08:15 Marc's Business Case</p><p>09:00 Episode Content Preview</p><p>10:00 Defining Effective Challenges</p><p>15:30 6-Month Challenge Example</p><p>16:30 Challenges vs. Goals</p><p>18:30 "Why" Before "How"</p><p>20:00 Quarterly Challenge Example</p><p>21:00 Marc's Target Example</p><p>23:30 Community Experience Challenge</p><p>26:30 Debit Card Focus</p><p>32:00 Bridging Journey Gaps</p><p>35:00 Setting Goals & Targets</p><p>36:00 Challenge Impact Analysis</p><p>38:15 Journey Achievement Goals</p><p>41:00 Reviewing Key Slides</p><p>43:00 Defining Good Challenges</p><p>45:00 Proving Contribution Value</p><p>47:30 Challenge Important Notes</p><p>48:30 Episode Content Recap</p><p>49:00 Audience Q&A Session</p><p>50:00 Next Episode Preview</p>](https://us-central1-podcastguru-217d6.cloudfunctions.net/gcf_get_image?image_url=https://is1-ssl.mzstatic.com/image/thumb/Podcasts126/v4/44/82/12/4482120c-859a-b927-ee5e-712692c98f67/mza_2086360667211686713.jpg/600x600bb.jpg&width=300&height=300&api_key=xqFmUFX5BHLBTA)
