<description>&lt;p&gt;The Economist is charting its own course in the age of AI, says Nada Arnot, the 182-year-old publication's EVP of marketing. It's steering clear of licensing deals and lawsuits and partnering with Claude on its own terms.&lt;/p&gt;</description>

AdExchanger

AdExchanger Talks

Why The Economist Is An AI Outlier

DEC 9, 202550 MIN
AdExchanger

Why The Economist Is An AI Outlier

DEC 9, 202550 MIN

Description

The Economist is charting its own course in the age of AI, says Nada Arnot, the 182-year-old publication's EVP of marketing. It's steering clear of licensing deals and lawsuits and partnering with Claude on its own terms.