THE ECOMMERCE EDGE Podcast with Jason Greenwood

📦 Amber is the Global Director of CX + Customer Adoption at the B2B eCommerce Association - https://www.b2bea.org📦 Amber has helped deliver large scale change management and B2B eCommerce adoption projects at large manufacturers and distributors📦 Amber is an expert customer digital adoption specialist and change agent within B2B orgs of all shapes and sizes📦 In this episode, Jason & Amber discuss customer adoption through the lens of 'moments that matter'Enjoy!

🎓 Lynsey is a tenured digital transformation specialist🎓 Lynsey is also a Founding Partner & Facilitator at Cognitive Union - a progressive, boutique learning and performance consultancy - https://cognitiveunion.com🎓 Lynsey was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you!------------------------------------------🎓 Welcome to 'Mentoring Moments', a sub-series of the Podcast🎓 Mentoring Moments is composed of clips taken from ⁠Jason's eCommerce Q&A's - ⁠⁠⁠⁠⁠https://www.greenwoodconsulting.net/ecommerce-q-and-a-with-jason-greenwood⁠⁠⁠⁠⁠🎓 We also regularly feature 'Guest Mentors' to talk about their own areas of expertiseEnjoy!

💡 Robby is Lifecycle Marketing Specialist at Marigold Campaign Monitor - https://www.campaignmonitor.com💡 Campaign Monitor helps omni-channel merchants to launch, engage, and grow faster with their advanced email marketing platform💡 Campaign Monitor lets brands compare their open rates, click-throughs, and bounces against industry standards, then get tactical recommendations designed to close the gap💡 In this episode Jason & Robby discuss how and why traditional email marketing is being forced to rapidly evolve into full scale, end to end customer lifecycle marketingEnjoy!

📦 Jeremy is the Director of eCommerce & Digital Marketing at Reinders - https://www.reinders.com📦 Reinders is one of the Midwest's largest full-service distributors of products to the commercial green industry - since 1866📦 Jeremy has spearheaded multiple ground breaking digital innovation projects over the last 13+ years at Reinders📦 He is an expert in B2B eCommerce & the business of at scale distribution📦 In this episode, Jason & Jeremy discuss how customer centricity IN digital innovation can help accelerate the growth curve of any distribution businessEnjoy!

🎓 Rebecca is an ex-McKinsey university lecturer, author, business leader, consultant and thought leader on all things risk vs. opportunity management - https://www.rebeccahomkes.com🎓 Rebecca is the author of the new book: 'Survive, Reset, Thrive - Leading breakthrough growth strategy in volatile times'🎓 Rebecca was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you!------------------------------------------🎓 Welcome to 'Mentoring Moments', a sub-series of the Podcast🎓 Mentoring Moments is composed of clips taken from ⁠Jason's eCommerce Q&A's - ⁠⁠⁠⁠⁠https://www.greenwoodconsulting.net/ecommerce-q-and-a-with-jason-greenwood⁠⁠⁠⁠⁠🎓 We also regularly feature 'Guest Mentors' to talk about their own areas of expertiseEnjoy!