I have a confession to make: I’ve diluted my brand message, my brand style, and my brand voice - unintentionally, inadvertently.

I’ve been sensing this for at least a year, but I’ve kept powering through, creating new podcast episodes, sending emails, posting on LinkedIn, like the proverbial hamster on the wheel, churning out content that was good and valuable and useful - but that I knew was missing a spark.

And then a few weeks ago, after the in-person speaking workshop we held in Orlando, one of the women who attended said to me, “You know, you and Diane are really fun and funny and personable - and I hadn’t realized that until I was with you at the workshop. You come across very buttoned up on your website, but you’re not.” And she was right. 

These activities - podcast episodes, emails, LinkedIn posts - have become a bit of a compulsion and a crutch. A crutch because telling myself I have to do these things every week has let me off the hook of doing other things I want to do but that are bigger, bolder, scarier, out of my comfort zone.

I was reading the book "The Sabbath World: Glimpses of a Different Order of Time" by Judith Shulevitz and I came across this line: "What we create becomes meaningful only once we stop creating it and start remembering why it was worth creating in the first place."

Ahhh, I thought, this is why I feel the need to pause this podcast, as much as I love the medium of podcasting and have enjoyed creating 400+ episodes over the past nearly 8 years.

So, although you won't see any new episodes in your podcast feed after this one for a while, you are welcome to scroll back and find episodes you may have missed the first time they aired or that you want to listen to again.

We are very much still in business, continuing to work with women like you to develop your thought leadership message, create your signature talk, and learn the business of speaking. Learn more at https://www.speakingyourbrand.com/.

Are you feeling stuck or stagnant, bored and burnt out creating the same-old content? 

Or maybe you’re enjoying the content you’re creating and the topics you speak about, but you’ve hit a plateau. Your business isn’t growing, speaking opportunities aren’t growing, and most importantly you’re not growing.

Your business and opportunities will only grow if you’re stretching and growing yourself.

In order to do that, we have to break some rules; rules that make us feel safe, comfortable, and validated.

Now, I’m not really a rule follower, I call myself a rule-bender. This is why I’m always thinking and looking at ways to challenge the status quo.

In this episode, you’ll hear 3 rules you should consider breaking and why and how to do it.

I also have a big change, a rule I’m breaking, that I’ll share with you at the end, along with the ways you can work with us in 2025.

 

Links:

Show notes at https://www.speakingyourbrand.com/423/ 

Join our email newsletter: https://www.speakingyourbrand.com/join/ 

Enroll in our online Thought Leader Academy: https://www.speakingyourbrand.com/academy/ 

Attend our 1-day 10x Your Speaking workshop in Orlando: https://www.speakingyourbrand.com/workshop/ 

Join us at our B.O.L.D. Brand Intensive Retreat in London in Summer 2025: https://www.speakingyourbrand.com/london/ 

Connect with me on LinkedIn:  https://www.linkedin.com/in/carolcox

Related Podcast Episodes:

• Episode 422: How to Create a 10-Out-of-10 Keynote that Leaves Your Audience in Awe with Julia Korn

• Episode 421: 100x Your Speaking in a Day: Insights from Our Recent In-Person Workshop

• Episode 417: The 3 Key Elements for Your Transformational Personal Brand

• Episode 416: The Secret to Authentic Connection with Your Audiences is Your Brand Voice with Ashleigh Harvey