It's the final episode of Research Comms! To mark this momentous moment, Peter takes a trip through six years of archives to explore a topic that has featured prominently throughout the series: Storytelling.
With insights from past guests, including Dame Uta Frith, Kat Arney, Will Storr and Jessica Fox, the podcast unpacks why stories have such a hold on our brains and how we can harness that power to craft compelling narratives about research.
It also digs into the darker side of storytelling - looking at how stories and rumours can help spread misinformation and mistrust. And looks at how certain narratives can shape public attitudes to emerging technologies like AI.
This is the last episode of Research Comms in its current form but we'll be back later this year with a brand new podcast dedicated to the art and science of communicating research. Watch this space!
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Despite the alarming statistic that 1 in 3 people born today will develop dementia in their lifetime, research into the neurodegenerative disease has historically been underfunded compared with other areas of medical research such as cancer.
In this episode of Research Comms, host Peter Barker explores the reasons behind that with Lucy Wilson, Director of Communications and Engagement at the UK Dementia Research Institute (DRI), who offers optimistic insight into how the tide is turning.
Lucy outlines how the DRI, founded in 2017, was created to address the knowledge gap and boost the dementia research workforce across multiple UK universities. In doing so, the institute has brought together researchers from across diverse disciplines, collectively enabling a better understanding of dementia and the brain.
This 'hub and spoke' model is not without its comms challenges, and Lucy shares her insights into how her team and their key initiatives help foster a shared sense of the DRI's purpose.
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UK Dementia Research Institute
Sensemaking is a powerful communications tool that provides a framework for understanding the world in which we live and shaping the stories that we tell. In this episode of Research Comms, Peter is joined by Liz Neeley and Ambika Kamath, the founding members of science communications collective Liminal, to unpack sensemaking and its potential for navigating complicated issues facing society today.
Liz and Ambika share their vision for Liminal as a collective model that brings together professionals across disciplines to transform how research is understood and shared through more impactful and contextualised communication.
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