<description>&lt;p&gt;Ever wondered what it takes to plan and sell out an incredible live event? In this episode, I sit down with Kristina Bartold, event marketing pro and co-founder of High Vibe Women, to talk all things event planning, building authentic community, and creating a meaningful attendee experience. We discuss what goes into crafting an event that people actually want to attend, why intentional connection is the real draw, and how to market your event in ways that get people excited without the “hard sell.”&lt;/p&gt; &lt;p&gt;Whether you’re hosting your first event or looking to elevate your next one, Kristina’s insights on blending strategy with heart will have you ready to create an event people won’t stop talking about.&lt;/p&gt; &lt;p&gt;In this episode of the podcast, we talk about:&lt;/p&gt; &lt;ul&gt; &lt;li&gt;Building community and making connections at events &lt;/li&gt; &lt;li&gt;Creating a buzz with authentic, community-focused marketing strategies&lt;/li&gt; &lt;li&gt;Defining success metrics beyond ticket sales&lt;/li&gt; &lt;li&gt;Balancing inclusivity and urgency in event marketing to drive excitement&lt;/li&gt; &lt;li&gt;Building lasting brand loyalty by focusing on genuine connections over numbers&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;…And More!&lt;/p&gt; &lt;p&gt; &lt;/p&gt; &lt;h2&gt;&lt;span style="font-weight: 400;"&gt;This Episode Was Made Possible By:&lt;/span&gt;&lt;/h2&gt; &lt;p&gt;&lt;strong&gt;Riverside All-in-One Podcast &amp; Video Platform&lt;/strong&gt;&lt;/p&gt; &lt;p&gt;Visit Riverside and use the code &lt;em&gt;&lt;strong&gt;DREA&lt;/strong&gt;&lt;/em&gt; to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: &lt;a href= "https://onlinedrea.com/riverside"&gt;https://onlinedrea.com/riverside&lt;/a&gt; &lt;/p&gt; &lt;p&gt; &lt;/p&gt; &lt;h2&gt;&lt;span style="font-weight: 400;"&gt;About the Guest:&lt;/span&gt;&lt;/h2&gt; &lt;p&gt;Kristina Bartold-Sorgota is the co-founder and CEO of The Social Snippet. She loves helping entrepreneurs and small businesses grow their communities online using social media and podcasting. Kristina has been working in social media almost 10 years as a side hustle, and finally realized it was her passion and calling to pair her extensive experience coaching with her love for social strategy. The Social Snippet was born with her co-founder, Maria, and the rest is history! Kristina spends most of her days recording podcast episodes for the Build Your Digital Community podcast, coaching business owners on how to grow their businesses or hosting events for local female entrepreneurs to grow. &lt;/p&gt; &lt;p&gt;Website: &lt;a href= "https://thesocialsnippet.com/"&gt;https://thesocialsnippet.com/&lt;/a&gt; &lt;br /&gt; Instagram: &lt;a href= "https://www.instagram.com/kristina.bartold/"&gt;https://www.instagram.com/kristina.bartold/&lt;/a&gt; and &lt;a href= "http://instagram.com/thesocialsnippet/"&gt;http://instagram.com/thesocialsnippet/&lt;/a&gt;&lt;br /&gt; LinkedIn: &lt;a href= "https://www.linkedin.com/in/kristinabartold/"&gt;https://www.linkedin.com/in/kristinabartold/&lt;/a&gt;&lt;/p&gt; &lt;p&gt; &lt;/p&gt; &lt;p&gt;Go to the show notes for all the resources mentioned in this episode: &lt;a href= "https://onlinedrea.com/331"&gt;https://onlinedrea.com/331&lt;/a&gt;&lt;/p&gt;</description>

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

Andréa Jones

Creating Community-Driven Events with Kristina Bartold

NOV 12, 202437 MIN
The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

Creating Community-Driven Events with Kristina Bartold

NOV 12, 202437 MIN

Description

Ever wondered what it takes to plan and sell out an incredible live event? In this episode, I sit down with Kristina Bartold, event marketing pro and co-founder of High Vibe Women, to talk all things event planning, building authentic community, and creating a meaningful attendee experience. We discuss what goes into crafting an event that people actually want to attend, why intentional connection is the real draw, and how to market your event in ways that get people excited without the “hard sell.”

Whether you’re hosting your first event or looking to elevate your next one, Kristina’s insights on blending strategy with heart will have you ready to create an event people won’t stop talking about.

In this episode of the podcast, we talk about:

  • Building community and making connections at events 
  • Creating a buzz with authentic, community-focused marketing strategies
  • Defining success metrics beyond ticket sales
  • Balancing inclusivity and urgency in event marketing to drive excitement
  • Building lasting brand loyalty by focusing on genuine connections over numbers

…And More!

 

This Episode Was Made Possible By:

Riverside All-in-One Podcast & Video Platform

Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside 

 

About the Guest:

Kristina Bartold-Sorgota is the co-founder and CEO of The Social Snippet. She loves helping entrepreneurs and small businesses grow their communities online using social media and podcasting. Kristina has been working in social media almost 10 years as a side hustle, and finally realized it was her passion and calling to pair her extensive experience coaching with her love for social strategy. The Social Snippet was born with her co-founder, Maria, and the rest is history! Kristina spends most of her days recording podcast episodes for the Build Your Digital Community podcast, coaching business owners on how to grow their businesses or hosting events for local female entrepreneurs to grow. 

Website: https://thesocialsnippet.com/  Instagram: https://www.instagram.com/kristina.bartold/ and http://instagram.com/thesocialsnippet/ LinkedIn: https://www.linkedin.com/in/kristinabartold/

 

Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/331