Why Some Marketers Get Stuck Running A Playbook Like It's 2011 with Chris Walker CEO of Refine Labs
AUG 10, 202032 MIN
Why Some Marketers Get Stuck Running A Playbook Like It's 2011 with Chris Walker CEO of Refine Labs
AUG 10, 202032 MIN
Description
<p>In episode 21, I sat down with <a class= "_e75a791d-denali-editor-page-rtfLink" href= "https://www.linkedin.com/in/chris-walker-41597028/" target= "_blank" rel="noopener">Chris Walker</a>, CEO of <a class= "_e75a791d-denali-editor-page-rtfLink" href= "https://refinelabs.com/" target="_blank" rel="noopener">Refine Labs</a>. During our conversation, we discussed:</p> <ul> <li>How Chris made his way into the world of marketing— and why he started Refine Labs.</li> </ul> <ul> <li>Why marketers get stuck running a playbook like it's 2011.</li> </ul> <ul> <li>Why measuring attribution & influence can be dangerous.</li> </ul> <p>And much, much more...</p> <p>Enjoy!</p>
