<p>Learn more about Justin at <a href="https://www.youtube.com/@CleoAbram " target="_blank" rel="ugc noopener noreferrer">https://www.youtube.com/@CleoAbram </a></p><p>Learn more about the podcast at ⁠<a href="https://jackvaughan.com" target="_blank" rel="ugc noopener noreferrer">https://jackvaughan.com</a></p><p><br></p><p>Today I’m speaking with Justin Poore — an animator and the producer of Huge if True — a show by Cleo Abram that’s had a ton of attention and engagement over the last few years, recently reaching 6 million subscribers on YouTube. </p><p><br></p><p>Cleo is one of the fastest growing YouTube channels about tech and science, and Justin’s work plays a huge part in it.</p><p><br></p><p>We spoke about:</p><p>- The origins of Justin and Cleo’s collaboration</p><p>- The team they have</p><p>- Their processes for pitching, script writing, on-set production, and more</p><p>- What they’ve learned about engagement on social media — and they really know!</p><p>- Their strategy around shorts and repurposing content</p><p>- And of course, a deep dive into Justin’s skillset as an animator and producer</p><p><br></p><p><strong>Summary (AI generated)</strong></p><p><br></p><p>In this conversation, Justin Poore, animator and producer of the YouTube show Huge If True, discusses the rapid growth of the channel, the creative processes behind their engaging content, and the importance of audience connection. He shares insights into their collaborative work, the evolution of their team, and the strategies that have contributed to their success. Justin also delves into the technical aspects of animation, the impact of short-form content, and the exciting experiences from field shoots. Looking ahead, he expresses enthusiasm for the future of Huge If True and the potential for further growth.</p><p><br></p><p><strong>Chapters (AI generated)</strong></p><p><br></p><p>00:00 Introduction to Justin Poore and Huge If True</p><p>00:51 Scripting and Storytelling Techniques</p><p>11:25 Story Selection and Idea Generation</p><p>13:53 Team Structure and Roles</p><p>17:00 Engagement Strategies and Early Success</p><p>19:59 Shorts and Content Repurposing</p><p>22:25 Field Shoots and On-Site Experiences</p><p>25:06 Approaching Big Organizations for Collaborations</p><p>27:31 Design and Animation Style</p><p>35:27 The Animation Process: From Sketch to Screen</p><p>38:24 Design Principles in Animation</p><p>39:33 Exploring 3D Animation Techniques</p><p>41:15 Rendering Challenges and Solutions</p><p>43:46 The Production Workflow: Animation and Review</p><p>45:04 Utilizing Assets: Stock vs. Custom Models</p><p>46:55 The Art of 3D Modeling and Rigging</p><p>48:05 Tools of the Trade: Software and Techniques</p><p>52:06 Engagement Strategies for Content Creation</p><p>56:22 Looking Ahead: The Future of Huge of True</p>