Moms in Real Estate

Host: Kristen Cantrell Guest: Danielle McKinley Kristen sits down with her close friend and Moms in Real Estate partner Danielle McKinley, a money coach and self-described "money shame slayer," to talk about the subconscious stories that shape our relationship with money — and why even top producers making great income still feel shame around it. Danielle shares her own money story, how she went from exiting a SaaS company to becoming a money coach and licensed life insurance agent, and why she thinks every agent should zoom out and build multiple income streams instead of chasing the next lead. In This Episode What it actually means to be a money coach, and why Danielle calls herself a "money shame slayer" How our money stories form between ages 0-8, and why most of us are unconsciously driven by beliefs we never examined Danielle's own money story: the moment as an 8-year-old that shaped her entire relationship with money Why exiting her company didn't "fix everything," and the sabbatical that led her to her life's work The five common money story patterns Danielle sees across new agents, mid-career agents, and top producers — and why shame shows up differently at each stage Why asking for help with money should be no different than asking for help writing your first contract Danielle's SEE method: See your story, Optimize your numbers, Transform through investing, and unlock freedom How life insurance, structured properly, can protect your wealth while you're still alive to use it Why Danielle doesn't buy leads and runs her business 100% on referrals How she "zoomed out" to build multiple income streams — coaching, life insurance, and now getting her real estate license to refer clients into Real Broker The money alarm hack: setting a daily phone alarm with a positive reframe to rewire your relationship with money through neuroplasticity Danielle's money story quiz and how to find your own patterns "Your money story is driving you, whether you're aware of it or not — I want to make sure it's driving you towards your dream life." — Danielle McKinley Resources & Links Join the Facebook Community: https://www.facebook.com/groups/therealmomsofrealestate Take Danielle's Money Story Quiz: https://quiz.daniellemckinley.com/ Search the Referral Network: MIREReferralNetwork.com Follow Danielle McKinley on Instagram: https://www.instagram.com/moneyshameslayer/ Follow along on Instagram @heykristencantrell @momsinrealestate Subscribe to our Newsletter Become a Sponsor

Kristen sits down with longtime friend Amy Miller, a Phoenix-based Realtor who's built a six-figure business in nine years without ever making a cold call. Amy shares how she leaned into relationships and networking instead of forcing herself into activities she hated, why she's stayed in the same BNI chapter for eight years, and how she runs her business without a traditional CRM, including an unconventional hack using Claude to track client conversations. She also opens up about protecting her Fridays for time with her grandkids and the mindset shift that made her stop chasing what everyone else's business looks like. In This Episode Why Amy ditched cold calling and door knocking after trying them once, and leaned into relationships instead How she built her referral-based business through networking and her sphere of influence Eight years in the same BNI chapter, and why she evaluates it like any other part of her business instead of following the hype or the hate around it Advice for anyone intimidated to walk into a networking room: focus on one person, take a friend, and just get through the door Why Amy doesn't use a traditional CRM, and the email template system that transformed her client communication Her unconventional CRM hack: using Claude to log conversations, track prospects, and set follow-up reminders How she rates her own listing presentations by uploading the transcript and asking Claude what she missed Becoming a grandma in real estate, and why she blocks off every Friday to be fully present with her grandkids Setting client expectations upfront about her availability, and why that boundary hasn't cost her business Hiring her first TC, and what she's looking for in her next hire What "retirement" actually looks like for Amy, and the advice she'd give her first-year self about paycheck expectations "My business doesn't have to look like what anybody else is doing. I get to run it the way that I want." — Amy Miller Ad Notes (add links before publishing) Become A Hello Culture Chapter Leader Apply Now To Get Into The Referral Room Resources & Links Join Our Facebook Community Follow along on Instagram @heykristencantrell @momsinrealestate Follow Amy on Instagram @amymiller_azrealtor Subscribe to our Newsletter Become a Sponsor

Kristen sits down with three team leads, Mindy Jones, Cassandra, and Rachel Krill, for an honest, unfiltered conversation about the rollercoaster of running a real estate team. They talk about the moments they wanted to quit, why they didn't, and what it actually looks like to build a team (or a micro team, or no team at all) that fits your life instead of someone else's blueprint. In This Episode Why the hardest part of leading a team isn't the business, it's finding people with the grit to embrace the suck The difference between leaders and team members, and why pouring into the wrong people leads to burnout Mindy, Cassandra, and Rachel's very different team models, micro team, mid-size, and everything in between, and why none of them is the "right" one Why Cassandra scaled back after realizing a bigger team didn't mean better production Ditching the word "pivot" for "seasons" — and why your business is allowed to change as your life changes The moment each guest almost walked away from their team or their business entirely, and what got them through it Why turnover is more expensive than most agents realize, and the "slow to hire, fast to fire" philosophy Learning to protect your own definition of success instead of comparing yourself to team photos and award stages Advice for anyone listening who feels like they're ready to quit right now Kristen's Hello Culture community-building coaching The Moms in Real Estate Referral Room and what's inside it Ad Notes: Become A Hello Culture Chapter Leader Referral Room: Join The Waitlist Resources & Links Join Our Facebook Community Follow along on Instagram @heykristencantrell @momsinrealestate Subscribe to our Newsletter Become a Sponsor

Kristen is back from summer break and kicking off Season 4 of Moms in Real Estate. In this catch-up episode, she reflects on stepping away from the regular schedule to focus on the creative, big-picture side of her business, reintroduces herself for anyone new to the show, and shares just how much the Moms in Real Estate community has grown, from a podcast to a 45,000-member Facebook group. She also gives an inside look at Hello Culture, her local community-building company, the revamped Referral Room, and what's coming up in Season 4. In This Episode Why Kristen took a summer break from Moms in Real Estate's regular programming — and why she's doing it again A reintroduction to Kristen: founder of Moms in Real Estate, co-owner alongside Randi Mendez, founder of Hello Culture, and Real Broker agent with a network of nearly 400 agents The story behind Hello Culture — building real, non-transactional community instead of chasing networking events How Moms in Real Estate has grown from a podcast into a 45,000-woman Facebook community What the revamped Referral Room offers: featured local agent listings, peer reviews, marketing meetups, monthly referral masterminds, and weekly Playbook Series drops The heart behind the podcast — real stories, real struggles, and the moms behind the business A first look at what's coming in Season 4 guest lineup "Stop chasing rooms and start creating them." — Kristen Ad Notes: Become A Hello Culture Chapter Leader Referral Room: Join The Waitlist Resources & Links Join Our Facebook Community Follow along on Instagram @heykristencantrell @momsinrealestate Subscribe to our Newsletter Become a Sponsor

What if growing your real estate business didn’t require sacrificing your family, your sanity, or yourself? In this episode, Kristen sits down with Erin Bradley, founder of Pursuing Freedom, author, coach, and former mortgage professional, to talk about her journey from financial rock bottom to building a thriving business and life by design. Erin shares how a simple mindset shift inspired by The Go-Giver transformed the way she approached relationships, referrals, and success. Together, they dive into: Why being a resource is more powerful than being a salesperson How to grow your business without burning out The real reason many women play small Building authentic relationships that lead to opportunity Investing in yourself through masterminds, retreats, and community Letting go of mom guilt while creating a life your children can learn from If you've ever felt successful on the outside but overwhelmed on the inside, this conversation will remind you that there is another way, and that the freedom you're chasing may be closer than you think. Resources & Links: Follow Erin Bradley on Instagram @pursuingfreedomofficial Join the Facebook Community: Moms in Real Estate Moms in Real Estate Referral Network: Find referral partners across the U.S. Apply to Be on the Podcast Follow along on Instagram @heykristencantrell & @momsinrealestate Watch on YouTube Subscribe to our Newsletter Become a Sponsor Check out our amazing sponsors: Your Tax Coach // Professional Tax Accountants. We're not just saving you money, we're changing lives! @‌yourtaxcoach‌ The Real Time App // Simplifies real estate transactions for Realtors and their clients. Effortlessly manage documents, timelines, tasks, and vendors all in one seamless platform. Check it our HERE Get a free week on content from Coffee & Contracts! Coffeecontracts.com use code MIRE for $20 off