Are you solving 2026 problems, or are you still stuck in 2021? This week, host Dielle shares the ultimate checklist of why your offers might not be converting. If you're selling a skill instead of a transformation, relying on vague buzzwords like "burnout," or failing to address objections with "even if" statements, this episode is for you. Learn how to craft "features that fascinate" and build an intersectional offer that practically sells itself. 00:00 Intro 00:28 Updates and Free Course 01:17 Journal Ecosystem Tangent 02:08 Why Offers Don't Sell 03:04 Sell Transformation Not Skills 05:35 Solve 2026 Problems 09:38 Identity Over Demographics 12:02 Too Niche or Too Broad 14:22 Avoid Fluffy Niches 18:05 Features That Fascinate 19:52 Handle Objections Even If 21:40 Intersectionality Based Offer 24:34 Recap and Call to Action 25:14 Outro For the 23% is the women of color business and entrepreneurship podcast hosted by multi-million-dollar entrepreneur Dielle Charon. Each week you'll learn how to grow your sales, money, and freedom so we can increase the 23% of business owners who are women of color. Website: forthe23percent.com Instagram: @forthe23percent Membership: forthe23percent.com/membership