If you’re a business owner or founder, Mike has an eye-opening episode to share with you today.
Mike sat down with his friends, Kurt and Kristen Luidhardt, who have a super unique approach for rapidly growing your business by tapping into what they call "Liberty Spenders" - a lucrative market of 40% of the U.S. population that most businesses completely overlook.
Between them, they've raised over $500 million from over 1 million transactions working on political campaigns. They've helped elect 1 president, 14 governors, and over 100 members of Congress by mastering the psychology of connecting with this hyper-engaged audience.
And now they've adapted their system to help businesses access and resonate with these fiercely loyal buyers in any industry - financial services, consumer products, you name it.
During the conversation, they dove deep into their 5-step process for identifying and speaking the "language" of Liberty Spenders, including:
Kurt and Kristen dropped countless, incredibly valuable case studies and tactics from their two decades in the trenches. Like the beer company that did $1 million in sales overnight by hitting the right emotional chord and taking advantage of the $27 BILLION dollar Bud Light debacle.
You're going to want to take notes on this one when you hear how much low-hanging fruit is sitting there waiting to be picked.
Key Takeaways
Additional Resources
If you’re ready to grow your business in just 90 days, book a Discovery Session with Mike's Team: https://www.MikeKoenigs.com/Talk
Grab your headphones and get comfy because today’s podcast with Dan Sullivan is another must-listen episode!
It was one of the most fascinating conversations Mike has had in a while — all about the rise of English as the global language and how it's shaped culture, business, and even our individual mindsets.
Dan makes a bold claim that English is the "Latin of the 21st century" and shares insightful stories about his experiences with people from all over the world who learned English as a second language to unlock greater opportunities.
Mike and Dan discuss how English's simplicity and adaptability allowed it to overtake other languages and how its dominance in entertainment, technology, and entrepreneurship encouraged billions to adopt it for fame, fortune, and a better life.
But here's the real mind-bender: Dan argues that non-native English speakers are often BETTER communicators because they instinctively check for understanding in a way native speakers don't.
You'll hear firsthand examples of this from Dan's powerful interactions in Buenos Aires that inspired ideas for creating multilingual podcasts, audiobooks and more!
You don't want to miss this one! Let's hear your biggest takeaways! Mike is really curious to hear perspectives from non-native English speakers.
Key Takeaways
Additional Resources
If you’re ready to grow your business in just 90 days, book a Discovery Session with Mike's Team: https://www.MikeKoenigs.com/Talk
You know how Mike is obsessed with finding new ways to make more money and save time using Ai, right?
Well, grab a notepad because you're going to want to hear every second of today’s episode.
Mike grabbed his good friend, Brad Costanzo, and they recorded what can only be described as an Ai money-making master class while sipping on some seriously yummy margaritas. (No limes were harmed in the making of this podcast. 🤣)
During their conversation, Brad and Mike uncovered multiple ways YOU can start using Ai to:
...and so much more. They broke down step-by-step strategies for injecting Ai into every core area of your business.
Imagine what an extra day or two per week could do for your revenue, personal life, or next big project. That's what embracing Ai can give you.
This isn't just theories, either. They dropped real-world examples of founders saving $75K+, making $960K in two weeks, and identifying million-dollar opportunities, all by leveraging Ai in smart ways.
Seriously, if you snooze on Ai any longer, you'll be leaving boat loads of money and opportunity on the table for your competitors to snatch up.
Don't be that person. Listen to this podcast now, before they do.
Grab a cocktail, hit play, and let Mike know what you think! He can’t wait to hear your biggest takeaways.
Key Takeaways
Additional Resources
Mike has an absolute barn burner of an episode for you today. This one is so stinkin’ valuable that he can guarantee it’ll light a fire under you.
He sat down with Darin Davis, who's one of the savviest real estate investors Mike knows. Darin has survived multiple boom and bust cycles while consistently banking profits – all while guiding investors to safety and passive income.
In this episode, Darin reveals a special real estate play that is perfectly positioned for today's market conditions. It's called "preferred equity" and it could be your golden ticket over the next 2-3 years:
✅ Passive income with quarterly payments
✅ Superior security to common equity investments
✅ Potential to acquire properties at steep discounts
✅ Ideal for newbies and experienced investors alike
Darin explains it all in a way that only he can – complete with visceral metaphors, straight talk, and tons of wisdom from decades in the trenches.
Make sure you listen to the end because Darin put together some special resources to help you get educated on preferred equity. He delivered in a big way with guides, videos, webinars, and more.
Stop sitting on the sidelines wishing you had a piece of the real estate pie. This is your chance to get some skin in the game with way less risk than most plays out there.
Listen to the full episode—then hook yourself up with Darin's free resources while you're at it and get ready to have your mind blown!
Key Takeaways
Additional Resources
If you’re ready to grow your business in just 90 days, book a call with Mike's team: https://www.MikeKoenigs.com/Talk
Ever feel like you're pedaling as hard as you can in your business, but the competition keeps blowing past you? The solution - draft off someone who's cracked the code.
In today’s new episode, Mike goes for a wild ride with Aaron Marcum, a successful serial entrepreneur and recent student of positive psychology at UPenn. Aaron shares brilliant strategies he's used to "breakaway" from the pack through smart talent acquisition, premium pricing, systemization, and living with an "exit mindset."
His cycling metaphors for teamwork, leadership, and personal growth are so visceral, you'll feel the wind in your face. They discuss how Aaron once biked 200 miles in a single day across mountain ranges by "drafting" behind his wife to conserve energy for the final push.
But the real magic happens when Aaron walks through the five "breakaway secrets" he teaches ambitious entrepreneurs to achieve sustainable growth and personal freedom:
Aaron's had multiple successful exits, including selling his last business for a life-changing amount of money. Yet his former partners still respect him immensely because he left the company in capable hands and poised for even more growth.
That's the power of doing it right - building an exitable business you can walk away from (even for 7 weeks at a time!) while it continues thriving under leaders you developed.
You'll also hear about Aaron's new book "Entre Thrive" and his latest reinvention with the Breakaway Accelerator program for entrepreneurs wanting that same level of freedom and exit potential.
Whether you're just starting to build your dream or ready to sell, this episode is a master class in the psychology and systems needed for breakaway success.
Aaron's vivid analogies and willingness to get vulnerable about his personal journey make this a truly inspiring listen. You'll walk away with a fresh perspective on growth, freedom, and living "the good life.”
Hit play and get ready to draft off one of the best.
Key Takeaways
Additional Resources
If you’re ready to grow your business in just 90 days, book a call with Mike's team: https://www.MikeKoenigs.com/Talk