<p>In this insightful episode, guest hosts Steph Martin and Lauren Gabel to discuss best practices and insider tips for building successful influencer-brand relationships. The conversation covers crucial topics including maintaining professionalism, negotiating rates, effective communication, and delivering high-quality, engaging content. The hosts emphasize the importance of fostering transparent and collaborative partnerships, understanding brand goals, and being creative in content production and deal structuring. Offering a wealth of knowledge from their extensive experience, the episode aims to help creators navigate the complexities of influencer marketing and achieve greater success in their collaborations.</p>
<p><br></p>
<p>00:00 Introduction and Personal Reflections</p>
<p>00:33 Guest Host Series Announcement</p>
<p>01:12 Community Engagement and Feedback</p>
<p>02:25 Sponsorship and Community Benefits</p>
<p>03:24 Special Guest Introduction: Lauren Gable</p>
<p>05:05 Lauren Gable&#39;s Career Journey</p>
<p>09:59 Insights on Influencer Marketing</p>
<p>11:02 The Role of Managers in Influencer Partnerships</p>
<p>15:15 Importance of Flexibility and Negotiation</p>
<p>24:27 Reputation and Professionalism in the Industry</p>
<p>32:12 Thinking Outside the Box: Creative Campaigns</p>
<p>34:59 The Importance of Big Ideas and Creative Content</p>
<p>37:37 Maintaining Professionalism in Brand Partnerships</p>
<p>39:42 Understanding the Business Side of Influencer Marketing</p>
<p>44:02 Effective Communication and Handling Reshoot Requests</p>
<p>50:38 Negotiating Rates and Maximizing Brand Deals</p>
<p>01:00:56 Building Strong Relationships with Brands</p>
<p>01:07:23 Final Thoughts and Closing Remarks</p>
<p><br></p>
<p>Connect with Steph:</p>
<p>LinkedIn: https://www.linkedin.com/in/stephaniealexmartin/</p>
<p>Instagram: https://www.instagram.com/stephamartin/</p>
<p>Connect with Steph:</p>
<p>LinkedIn: https://www.linkedin.com/in/lauren-gabel-8128a010/</p>
<p>Instagram: https://www.instagram.com/lgabelis/</p>
<p>Email: lauren@nomadainc.com</p>
<p><br></p>
<p>Want to join WIIM&#39;s Membership?</p>
<p>Check out our website http://www.iamwiim.com/join </p>
<p><br></p>
<p>Join WIIM’s upcoming events near you!</p>
<p>http://www.iamwiim.com/events </p>
<p><br></p>
<p>Don&#39;t forget to follow us on Instagram </p>
<p>http://www.instagram.com/iamwiim</p>
<p><br></p>
<p><br></p>
<p><br></p>

Women in Influencer Marketing

Women in Influencer Marketing

Things Brands Wish We Could Tell Creators

FEB 4, 202570 MIN
Women in Influencer Marketing

Things Brands Wish We Could Tell Creators

FEB 4, 202570 MIN

Description

<p>In this insightful episode, guest hosts Steph Martin and Lauren Gabel to discuss best practices and insider tips for building successful influencer-brand relationships. The conversation covers crucial topics including maintaining professionalism, negotiating rates, effective communication, and delivering high-quality, engaging content. The hosts emphasize the importance of fostering transparent and collaborative partnerships, understanding brand goals, and being creative in content production and deal structuring. Offering a wealth of knowledge from their extensive experience, the episode aims to help creators navigate the complexities of influencer marketing and achieve greater success in their collaborations.</p> <p><br></p> <p>00:00 Introduction and Personal Reflections</p> <p>00:33 Guest Host Series Announcement</p> <p>01:12 Community Engagement and Feedback</p> <p>02:25 Sponsorship and Community Benefits</p> <p>03:24 Special Guest Introduction: Lauren Gable</p> <p>05:05 Lauren Gable&#39;s Career Journey</p> <p>09:59 Insights on Influencer Marketing</p> <p>11:02 The Role of Managers in Influencer Partnerships</p> <p>15:15 Importance of Flexibility and Negotiation</p> <p>24:27 Reputation and Professionalism in the Industry</p> <p>32:12 Thinking Outside the Box: Creative Campaigns</p> <p>34:59 The Importance of Big Ideas and Creative Content</p> <p>37:37 Maintaining Professionalism in Brand Partnerships</p> <p>39:42 Understanding the Business Side of Influencer Marketing</p> <p>44:02 Effective Communication and Handling Reshoot Requests</p> <p>50:38 Negotiating Rates and Maximizing Brand Deals</p> <p>01:00:56 Building Strong Relationships with Brands</p> <p>01:07:23 Final Thoughts and Closing Remarks</p> <p><br></p> <p>Connect with Steph:</p> <p>LinkedIn: https://www.linkedin.com/in/stephaniealexmartin/</p> <p>Instagram: https://www.instagram.com/stephamartin/</p> <p>Connect with Steph:</p> <p>LinkedIn: https://www.linkedin.com/in/lauren-gabel-8128a010/</p> <p>Instagram: https://www.instagram.com/lgabelis/</p> <p>Email: [email protected]</p> <p><br></p> <p>Want to join WIIM&#39;s Membership?</p> <p>Check out our website http://www.iamwiim.com/join </p> <p><br></p> <p>Join WIIM’s upcoming events near you!</p> <p>http://www.iamwiim.com/events </p> <p><br></p> <p>Don&#39;t forget to follow us on Instagram </p> <p>http://www.instagram.com/iamwiim</p> <p><br></p> <p><br></p> <p><br></p>