<p>In this episode of the WIIM Podcast, guest hosts Katie Stoller and Lauren Ludlow, delves into the intricacies and challenges of the influencer marketing industry. They discuss personal anecdotes, including chaotic work experiences, the evolving landscape of social media, and the impact of AI in influencer vetting. The conversation covers their career beginnings, the shift from traditional media to influencer marketing, and the importance of networking and transparency. They conclude with valuable advice on building confidence and the significance of maintaining strong professional relationships.</p> <p><br></p> <p>00:00 Introduction: The Crazy Work Culture</p> <p>00:34 Welcome to the WIIM Podcast</p> <p>01:49 About Women in Influencer Marketing (WIIM)</p> <p>02:47 TikTok and Political Issues</p> <p>04:10 Guest Hosts: Katie Stoller and Lauren Ludlow</p> <p>04:27 Sponsorship and Community Resources</p> <p>07:11 Influencer Marketing Stories: Never Have I Ever</p> <p>10:00 Navigating Campaign Challenges</p> <p>19:06 The Importance of Transparency</p> <p>20:39 AI in Contract Management</p> <p>22:09 Nostalgia: 90s and 2000s Fashion Magazines</p> <p>23:16 Lauren&#39;s Unique Career Path</p> <p>24:10 Early Influences and Inspirations</p> <p>25:31 Transition to Influencer Marketing</p> <p>26:51 The Rise of Influencer Marketing</p> <p>28:52 Pioneering New Marketing Strategies</p> <p>32:21 Networking and Building Relationships</p> <p>35:22 Advice for the Next Generation</p> <p>39:15 Confidence and Career Reflections</p> <p>44:20 Closing Thoughts and Community</p> <p><br></p> <p>Connect with Katie:</p> <p>LinkedIn: https://www.linkedin.com/in/katiestoller/</p> <p><br></p> <p>Connect with Lauren:</p> <p>LinkedIn: https://www.linkedin.com/in/laurenludlow/</p> <p><br></p> <p>Want to join WIIM&#39;s Membership?</p> <p>Check out our website http://www.iamwiim.com/join </p> <p><br></p> <p>Join WIIM’s upcoming events near you!</p> <p>http://www.iamwiim.com/events </p> <p><br></p> <p>Don&#39;t forget to follow us on Instagram </p> <p>http://www.instagram.com/iamwiim</p> <p><br></p> <p><br></p> <p><br></p>