<description>&amp;nbsp; &lt;figure class=" sqs-block-image-figure intrinsic " &gt; &lt;img data-stretch="false" data-image="https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/6afceaf1-34f7-4452-b377-8ed1b7c4399a/DSC04455.jpg" data-image-dimensions="2500x3124" data-image-focal-point="0.5,0.5" alt="" data-load="false" elementtiming="system-image-block" src="https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/6afceaf1-34f7-4452-b377-8ed1b7c4399a/DSC04455.jpg?format=1000w" width="2500" height="3124" sizes="(max-width: 640px) 100vw, (max-width: 767px) 50vw, 50vw" onload="this.classList.add(&amp;quot;loaded&amp;quot;)" srcset="https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/6afceaf1-34f7-4452-b377-8ed1b7c4399a/DSC04455.jpg?format=100w 100w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/6afceaf1-34f7-4452-b377-8ed1b7c4399a/DSC04455.jpg?format=300w 300w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/6afceaf1-34f7-4452-b377-8ed1b7c4399a/DSC04455.jpg?format=500w 500w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/6afceaf1-34f7-4452-b377-8ed1b7c4399a/DSC04455.jpg?format=750w 750w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/6afceaf1-34f7-4452-b377-8ed1b7c4399a/DSC04455.jpg?format=1000w 1000w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/6afceaf1-34f7-4452-b377-8ed1b7c4399a/DSC04455.jpg?format=1500w 1500w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/6afceaf1-34f7-4452-b377-8ed1b7c4399a/DSC04455.jpg?format=2500w 2500w" loading="lazy" decoding="async" data-loader="sqs"&gt; &lt;/figure&gt; &lt;h4&gt;&lt;strong&gt;Jasmine Oh&lt;/strong&gt;&lt;br&gt;Product Design Manager at Meta,&lt;/h4&gt;&lt;h4&gt;In this article, we delve into Jasmine’s views on digital innovation, responsible design for youth, and the evolving role of artificial intelligence, all vital in the rapidly changing landscape of UX/UI design and product strategy.&lt;/h4&gt;&lt;h3&gt;&lt;strong&gt;Shaping Behavior and Experience in the Metaverse&lt;/strong&gt;&lt;/h3&gt;&lt;h4&gt;As immersive platforms expand, designers are now tasked with more than just creating engaging products—they must establish the very norms and ethics by which users behave. For Jasmine, this is what makes working in the Metaverse uniquely exciting.&lt;/h4&gt;&lt;h4&gt;&lt;strong&gt;“What’s really exciting is the fact that we have a chance to define the design language and the behavioral norms in the metaverse. There aren't established rules for governance, or clear ways to mitigate harm—like how we address harassment between users. Similarly, there’s a lack of guidelines around how to instill positive behaviors. So we have a real opportunity to shape that culture from the ground up. The design language is also still emerging. While some of it can be translated from 2D spaces, we now have the chance to create more spatial and sensory experiences. It's not just visual design anymore; it includes auditory elements and haptics. Bringing all of those together to shape a unified experience is incredibly exciting.”&lt;/strong&gt;&lt;/h4&gt;&lt;h4&gt;This challenge underscores a core issue in user experience: how to ensure that design doesn’t just function but fosters healthy digital interactions. Jasmine’s approach is deeply interdisciplinary, blending behavioral science, sensory design, and ethics. Research supports this need—studies from Stanford University in 2021 show that VR environments can significantly influence users’ real-world empathy and behavior, reinforcing the idea that designers are shaping more than just pixels—they’re influencing minds (Stanford Virtual Human Interaction Lab, 2021).&lt;/h4&gt;&lt;h4&gt;For innovation managers, Jasmine’s leadership sets an example of how to move from experimentation to cultural stewardship in the digital realm.&lt;/h4&gt; &lt;figure class=" sqs-block-image-figure intrinsic " &gt; &lt;img data-stretch="false" data-image="https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/9075b6d3-e621-4ce6-839b-d5a803344c18/DSC04436.jpg" data-image-dimensions="7008x4672" data-image-focal-point="0.5,0.5" alt="" data-load="false" elementtiming="system-image-block" src="https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/9075b6d3-e621-4ce6-839b-d5a803344c18/DSC04436.jpg?format=1000w" width="7008" height="4672" sizes="(max-width: 640px) 100vw, (max-width: 767px) 50vw, 50vw" onload="this.classList.add(&amp;quot;loaded&amp;quot;)" srcset="https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/9075b6d3-e621-4ce6-839b-d5a803344c18/DSC04436.jpg?format=100w 100w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/9075b6d3-e621-4ce6-839b-d5a803344c18/DSC04436.jpg?format=300w 300w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/9075b6d3-e621-4ce6-839b-d5a803344c18/DSC04436.jpg?format=500w 500w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/9075b6d3-e621-4ce6-839b-d5a803344c18/DSC04436.jpg?format=750w 750w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/9075b6d3-e621-4ce6-839b-d5a803344c18/DSC04436.jpg?format=1000w 1000w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/9075b6d3-e621-4ce6-839b-d5a803344c18/DSC04436.jpg?format=1500w 1500w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/9075b6d3-e621-4ce6-839b-d5a803344c18/DSC04436.jpg?format=2500w 2500w" loading="lazy" decoding="async" data-loader="sqs"&gt; &lt;/figure&gt; &lt;h3&gt;&lt;strong&gt;Designing for Youth: Beyond Compliance, Toward Engagement&lt;/strong&gt;&lt;/h3&gt;&lt;h4&gt;Designing for younger users brings both legal complexity and emotional nuance. In her work on digital innovation management, Jasmine emphasizes the responsibility that comes with building for children and teens.&lt;/h4&gt;&lt;h4&gt;&lt;strong&gt;“When designing for youth, there are a number of challenges. First, there are significant regulatory limitations—legal requirements that we must comply with, which make the process different from designing for adults. For instance, there's a lot of sensitivity around data collection. On top of that, we have to consider the developmental needs of preteens and teens, which are very different from users over 18. Even within the category of ‘kids,’ there are key differences. Preteens tend to want to share their experiences with parents, while teens might prefer more independence and privacy. So when you're thinking about features like co-play or co-presence, the design approach has to shift accordingly.&lt;/strong&gt;”&lt;/h4&gt;&lt;h4&gt;Jasmine’s point aligns with findings from the American Academy of Pediatrics (2022), which stresses the importance of developmentally appropriate digital environments. Adolescents' brains are still undergoing key changes in emotional regulation and risk-taking, which must inform every aspect of UX design for this group.&lt;/h4&gt;&lt;h4&gt;What Jasmine brings to light is the layered reality of design—that good design must not only delight but also protect. This is especially true as metaverse spaces grow: a 2023 Pew Research Center report noted that one-third of U.S. teens spend time in some form of immersive digital space weekly, highlighting the urgent need for thoughtful, youth-centered environments.&lt;/h4&gt; &lt;figure class=" sqs-block-image-figure intrinsic " &gt; &lt;img data-stretch="false" data-image="https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/ad5e9b72-ce62-410d-904b-3b9908c4177c/_DSC2115.JPG" data-image-dimensions="5504x8256" data-image-focal-point="0.5,0.5" alt="" data-load="false" elementtiming="system-image-block" src="https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/ad5e9b72-ce62-410d-904b-3b9908c4177c/_DSC2115.JPG?format=1000w" width="5504" height="8256" sizes="(max-width: 640px) 100vw, (max-width: 767px) 50vw, 50vw" onload="this.classList.add(&amp;quot;loaded&amp;quot;)" srcset="https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/ad5e9b72-ce62-410d-904b-3b9908c4177c/_DSC2115.JPG?format=100w 100w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/ad5e9b72-ce62-410d-904b-3b9908c4177c/_DSC2115.JPG?format=300w 300w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/ad5e9b72-ce62-410d-904b-3b9908c4177c/_DSC2115.JPG?format=500w 500w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/ad5e9b72-ce62-410d-904b-3b9908c4177c/_DSC2115.JPG?format=750w 750w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/ad5e9b72-ce62-410d-904b-3b9908c4177c/_DSC2115.JPG?format=1000w 1000w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/ad5e9b72-ce62-410d-904b-3b9908c4177c/_DSC2115.JPG?format=1500w 1500w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/ad5e9b72-ce62-410d-904b-3b9908c4177c/_DSC2115.JPG?format=2500w 2500w" loading="lazy" decoding="async" data-loader="sqs"&gt; &lt;/figure&gt; &lt;h3&gt;Keeping it Simple: The Power of Design Fundamentals in a Complex Tech World&lt;/h3&gt; &lt;h4&gt;In the face of accelerating technologies like AI and spatial computing, Jasmine advocates for a return to simplicity. Her message to those working in UX/UI design and product strategy is clear: clarity and reduction are more powerful than novelty.&lt;/h4&gt;&lt;h4&gt;&lt;strong&gt;“One principle I always return to is: keep it simple. Simplify where you can. In tech, there’s often a tendency to add more features in an effort to improve things, when sometimes removing elements can actually enhance the overall experience. It's important to identify the core fundamentals that matter most to the user, and stay focused on those. Anything additional might just become noise. Be rigorous and thoughtful about what you remove—sometimes less really is more.”&lt;/strong&gt;&lt;/h4&gt;&lt;h4&gt;This insight is supported by the 2022 Nielsen Norman Group research, which showed that users are 62% more likely to abandon a product experience when faced with excessive cognitive load. Jasmine’s philosophy reminds us that digital innovation isn’t just about what’s new—it’s about what’s &lt;em&gt;necessary&lt;/em&gt;.&lt;/h4&gt;&lt;h4&gt;In addition to advocating for simplicity, Jasmine addresses how AI is changing design:&lt;/h4&gt;&lt;h4&gt;“There are concerns around the use of AI in areas like loan approvals, job eligibility, or other scenarios where bias must be avoided. We need to question how these AI models are trained and how we can eliminate bias from the start. Fairness must be a priority, and it’s essential to ensure that these systems don’t replicate existing inequities.”&lt;/h4&gt;&lt;h4&gt;Her caution echoes findings in the MIT Technology Review (2021), which reported that over 85% of AI systems studied were shown to reproduce existing societal biases unless intentionally corrected during development. For designers, especially those in digital innovation, Jasmine’s words serve as a critical call to be both creators and watchdogs.&lt;/h4&gt; &lt;h3&gt;&lt;strong&gt;Conclusion&lt;/strong&gt;&lt;/h3&gt;&lt;h4&gt;&lt;strong&gt;&lt;br&gt;&lt;/strong&gt;Jasmine Oh exemplifies what it means to lead with both vision and responsibility in today’s evolving digital landscape. Whether shaping the culture of the metaverse, protecting young users, or simplifying complex tech experiences, she models a thoughtful, strategic approach to user experience and digital innovation.&lt;/h4&gt;&lt;h4&gt;Her insights are not just relevant for her team at Meta, they are essential reading for any designer or innovation leader building tomorrow’s technology today.&lt;br&gt;&lt;br&gt;&lt;br&gt;&lt;br&gt;&lt;/h4&gt; &amp;nbsp; &lt;figure class=" sqs-block-image-figure intrinsic " &gt; &lt;img data-stretch="false" data-image="https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/99328e0a-2be4-405c-82ab-85bf92250419/Jasmine.jpg" data-image-dimensions="1080x1080" data-image-focal-point="0.5,0.5" alt="" data-load="false" elementtiming="system-image-block" src="https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/99328e0a-2be4-405c-82ab-85bf92250419/Jasmine.jpg?format=1000w" width="1080" height="1080" sizes="(max-width: 640px) 100vw, (max-width: 767px) 33.33333333333333vw, 33.33333333333333vw" onload="this.classList.add(&amp;quot;loaded&amp;quot;)" srcset="https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/99328e0a-2be4-405c-82ab-85bf92250419/Jasmine.jpg?format=100w 100w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/99328e0a-2be4-405c-82ab-85bf92250419/Jasmine.jpg?format=300w 300w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/99328e0a-2be4-405c-82ab-85bf92250419/Jasmine.jpg?format=500w 500w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/99328e0a-2be4-405c-82ab-85bf92250419/Jasmine.jpg?format=750w 750w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/99328e0a-2be4-405c-82ab-85bf92250419/Jasmine.jpg?format=1000w 1000w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/99328e0a-2be4-405c-82ab-85bf92250419/Jasmine.jpg?format=1500w 1500w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/99328e0a-2be4-405c-82ab-85bf92250419/Jasmine.jpg?format=2500w 2500w" loading="lazy" decoding="async" data-loader="sqs"&gt; &lt;/figure&gt; &lt;h4&gt;Jasmine Oh, Product Design Manager at Meta, is at the forefront of crafting immersive digital spaces. In her work leading design in the Metaverse org, she not only navigates a new era of interaction but also actively defines it. As the lines between technology and lived experience continue to blur, Jasmine's perspective serves as a guidepost for designers and innovation managers shaping what comes next.&lt;/h4&gt;&lt;p data-rte-preserve-empty="true" class=""&gt;&lt;/p&gt;</description>

Innovators - The Digital Innovation Podcast

Sebastian Gier

Jasmine Oh - Designing the Future: Innovation, Simplicity & Ethics

JUN 11, 2025-1 MIN
Innovators - The Digital Innovation Podcast

Jasmine Oh - Designing the Future: Innovation, Simplicity & Ethics

JUN 11, 2025-1 MIN

Description

&nbsp; <figure class=" sqs-block-image-figure intrinsic " > <img data-stretch="false" data-image="https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/6afceaf1-34f7-4452-b377-8ed1b7c4399a/DSC04455.jpg" data-image-dimensions="2500x3124" data-image-focal-point="0.5,0.5" alt="" data-load="false" elementtiming="system-image-block" src="https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/6afceaf1-34f7-4452-b377-8ed1b7c4399a/DSC04455.jpg?format=1000w" width="2500" height="3124" sizes="(max-width: 640px) 100vw, (max-width: 767px) 50vw, 50vw" onload="this.classList.add(&quot;loaded&quot;)" srcset="https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/6afceaf1-34f7-4452-b377-8ed1b7c4399a/DSC04455.jpg?format=100w 100w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/6afceaf1-34f7-4452-b377-8ed1b7c4399a/DSC04455.jpg?format=300w 300w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/6afceaf1-34f7-4452-b377-8ed1b7c4399a/DSC04455.jpg?format=500w 500w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/6afceaf1-34f7-4452-b377-8ed1b7c4399a/DSC04455.jpg?format=750w 750w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/6afceaf1-34f7-4452-b377-8ed1b7c4399a/DSC04455.jpg?format=1000w 1000w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/6afceaf1-34f7-4452-b377-8ed1b7c4399a/DSC04455.jpg?format=1500w 1500w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/6afceaf1-34f7-4452-b377-8ed1b7c4399a/DSC04455.jpg?format=2500w 2500w" loading="lazy" decoding="async" data-loader="sqs"> </figure> <h4><strong>Jasmine Oh</strong><br>Product Design Manager at Meta,</h4><h4>In this article, we delve into Jasmine’s views on digital innovation, responsible design for youth, and the evolving role of artificial intelligence, all vital in the rapidly changing landscape of UX/UI design and product strategy.</h4><h3><strong>Shaping Behavior and Experience in the Metaverse</strong></h3><h4>As immersive platforms expand, designers are now tasked with more than just creating engaging products—they must establish the very norms and ethics by which users behave. For Jasmine, this is what makes working in the Metaverse uniquely exciting.</h4><h4><strong>“What’s really exciting is the fact that we have a chance to define the design language and the behavioral norms in the metaverse. There aren't established rules for governance, or clear ways to mitigate harm—like how we address harassment between users. Similarly, there’s a lack of guidelines around how to instill positive behaviors. So we have a real opportunity to shape that culture from the ground up. The design language is also still emerging. While some of it can be translated from 2D spaces, we now have the chance to create more spatial and sensory experiences. It's not just visual design anymore; it includes auditory elements and haptics. Bringing all of those together to shape a unified experience is incredibly exciting.”</strong></h4><h4>This challenge underscores a core issue in user experience: how to ensure that design doesn’t just function but fosters healthy digital interactions. Jasmine’s approach is deeply interdisciplinary, blending behavioral science, sensory design, and ethics. Research supports this need—studies from Stanford University in 2021 show that VR environments can significantly influence users’ real-world empathy and behavior, reinforcing the idea that designers are shaping more than just pixels—they’re influencing minds (Stanford Virtual Human Interaction Lab, 2021).</h4><h4>For innovation managers, Jasmine’s leadership sets an example of how to move from experimentation to cultural stewardship in the digital realm.</h4> <figure class=" sqs-block-image-figure intrinsic " > <img data-stretch="false" data-image="https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/9075b6d3-e621-4ce6-839b-d5a803344c18/DSC04436.jpg" data-image-dimensions="7008x4672" data-image-focal-point="0.5,0.5" alt="" data-load="false" elementtiming="system-image-block" src="https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/9075b6d3-e621-4ce6-839b-d5a803344c18/DSC04436.jpg?format=1000w" width="7008" height="4672" sizes="(max-width: 640px) 100vw, (max-width: 767px) 50vw, 50vw" onload="this.classList.add(&quot;loaded&quot;)" srcset="https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/9075b6d3-e621-4ce6-839b-d5a803344c18/DSC04436.jpg?format=100w 100w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/9075b6d3-e621-4ce6-839b-d5a803344c18/DSC04436.jpg?format=300w 300w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/9075b6d3-e621-4ce6-839b-d5a803344c18/DSC04436.jpg?format=500w 500w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/9075b6d3-e621-4ce6-839b-d5a803344c18/DSC04436.jpg?format=750w 750w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/9075b6d3-e621-4ce6-839b-d5a803344c18/DSC04436.jpg?format=1000w 1000w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/9075b6d3-e621-4ce6-839b-d5a803344c18/DSC04436.jpg?format=1500w 1500w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/9075b6d3-e621-4ce6-839b-d5a803344c18/DSC04436.jpg?format=2500w 2500w" loading="lazy" decoding="async" data-loader="sqs"> </figure> <h3><strong>Designing for Youth: Beyond Compliance, Toward Engagement</strong></h3><h4>Designing for younger users brings both legal complexity and emotional nuance. In her work on digital innovation management, Jasmine emphasizes the responsibility that comes with building for children and teens.</h4><h4><strong>“When designing for youth, there are a number of challenges. First, there are significant regulatory limitations—legal requirements that we must comply with, which make the process different from designing for adults. For instance, there's a lot of sensitivity around data collection. On top of that, we have to consider the developmental needs of preteens and teens, which are very different from users over 18. Even within the category of ‘kids,’ there are key differences. Preteens tend to want to share their experiences with parents, while teens might prefer more independence and privacy. So when you're thinking about features like co-play or co-presence, the design approach has to shift accordingly.</strong>”</h4><h4>Jasmine’s point aligns with findings from the American Academy of Pediatrics (2022), which stresses the importance of developmentally appropriate digital environments. Adolescents' brains are still undergoing key changes in emotional regulation and risk-taking, which must inform every aspect of UX design for this group.</h4><h4>What Jasmine brings to light is the layered reality of design—that good design must not only delight but also protect. This is especially true as metaverse spaces grow: a 2023 Pew Research Center report noted that one-third of U.S. teens spend time in some form of immersive digital space weekly, highlighting the urgent need for thoughtful, youth-centered environments.</h4> <figure class=" sqs-block-image-figure intrinsic " > <img data-stretch="false" data-image="https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/ad5e9b72-ce62-410d-904b-3b9908c4177c/_DSC2115.JPG" data-image-dimensions="5504x8256" data-image-focal-point="0.5,0.5" alt="" data-load="false" elementtiming="system-image-block" src="https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/ad5e9b72-ce62-410d-904b-3b9908c4177c/_DSC2115.JPG?format=1000w" width="5504" height="8256" sizes="(max-width: 640px) 100vw, (max-width: 767px) 50vw, 50vw" onload="this.classList.add(&quot;loaded&quot;)" srcset="https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/ad5e9b72-ce62-410d-904b-3b9908c4177c/_DSC2115.JPG?format=100w 100w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/ad5e9b72-ce62-410d-904b-3b9908c4177c/_DSC2115.JPG?format=300w 300w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/ad5e9b72-ce62-410d-904b-3b9908c4177c/_DSC2115.JPG?format=500w 500w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/ad5e9b72-ce62-410d-904b-3b9908c4177c/_DSC2115.JPG?format=750w 750w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/ad5e9b72-ce62-410d-904b-3b9908c4177c/_DSC2115.JPG?format=1000w 1000w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/ad5e9b72-ce62-410d-904b-3b9908c4177c/_DSC2115.JPG?format=1500w 1500w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/ad5e9b72-ce62-410d-904b-3b9908c4177c/_DSC2115.JPG?format=2500w 2500w" loading="lazy" decoding="async" data-loader="sqs"> </figure> <h3>Keeping it Simple: The Power of Design Fundamentals in a Complex Tech World</h3> <h4>In the face of accelerating technologies like AI and spatial computing, Jasmine advocates for a return to simplicity. Her message to those working in UX/UI design and product strategy is clear: clarity and reduction are more powerful than novelty.</h4><h4><strong>“One principle I always return to is: keep it simple. Simplify where you can. In tech, there’s often a tendency to add more features in an effort to improve things, when sometimes removing elements can actually enhance the overall experience. It's important to identify the core fundamentals that matter most to the user, and stay focused on those. Anything additional might just become noise. Be rigorous and thoughtful about what you remove—sometimes less really is more.”</strong></h4><h4>This insight is supported by the 2022 Nielsen Norman Group research, which showed that users are 62% more likely to abandon a product experience when faced with excessive cognitive load. Jasmine’s philosophy reminds us that digital innovation isn’t just about what’s new—it’s about what’s <em>necessary</em>.</h4><h4>In addition to advocating for simplicity, Jasmine addresses how AI is changing design:</h4><h4>“There are concerns around the use of AI in areas like loan approvals, job eligibility, or other scenarios where bias must be avoided. We need to question how these AI models are trained and how we can eliminate bias from the start. Fairness must be a priority, and it’s essential to ensure that these systems don’t replicate existing inequities.”</h4><h4>Her caution echoes findings in the MIT Technology Review (2021), which reported that over 85% of AI systems studied were shown to reproduce existing societal biases unless intentionally corrected during development. For designers, especially those in digital innovation, Jasmine’s words serve as a critical call to be both creators and watchdogs.</h4> <h3><strong>Conclusion</strong></h3><h4><strong><br></strong>Jasmine Oh exemplifies what it means to lead with both vision and responsibility in today’s evolving digital landscape. Whether shaping the culture of the metaverse, protecting young users, or simplifying complex tech experiences, she models a thoughtful, strategic approach to user experience and digital innovation.</h4><h4>Her insights are not just relevant for her team at Meta, they are essential reading for any designer or innovation leader building tomorrow’s technology today.<br><br><br><br></h4> &nbsp; <figure class=" sqs-block-image-figure intrinsic " > <img data-stretch="false" data-image="https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/99328e0a-2be4-405c-82ab-85bf92250419/Jasmine.jpg" data-image-dimensions="1080x1080" data-image-focal-point="0.5,0.5" alt="" data-load="false" elementtiming="system-image-block" src="https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/99328e0a-2be4-405c-82ab-85bf92250419/Jasmine.jpg?format=1000w" width="1080" height="1080" sizes="(max-width: 640px) 100vw, (max-width: 767px) 33.33333333333333vw, 33.33333333333333vw" onload="this.classList.add(&quot;loaded&quot;)" srcset="https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/99328e0a-2be4-405c-82ab-85bf92250419/Jasmine.jpg?format=100w 100w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/99328e0a-2be4-405c-82ab-85bf92250419/Jasmine.jpg?format=300w 300w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/99328e0a-2be4-405c-82ab-85bf92250419/Jasmine.jpg?format=500w 500w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/99328e0a-2be4-405c-82ab-85bf92250419/Jasmine.jpg?format=750w 750w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/99328e0a-2be4-405c-82ab-85bf92250419/Jasmine.jpg?format=1000w 1000w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/99328e0a-2be4-405c-82ab-85bf92250419/Jasmine.jpg?format=1500w 1500w, https://images.squarespace-cdn.com/content/v1/6484538437497e658ccebff0/99328e0a-2be4-405c-82ab-85bf92250419/Jasmine.jpg?format=2500w 2500w" loading="lazy" decoding="async" data-loader="sqs"> </figure> <h4>Jasmine Oh, Product Design Manager at Meta, is at the forefront of crafting immersive digital spaces. In her work leading design in the Metaverse org, she not only navigates a new era of interaction but also actively defines it. As the lines between technology and lived experience continue to blur, Jasmine's perspective serves as a guidepost for designers and innovation managers shaping what comes next.</h4><p data-rte-preserve-empty="true" class=""></p>