Sangram Vajre on Go-To-Market Strategy, Growth, and CEO Clarity
MAY 28, 202660 MIN
Sangram Vajre on Go-To-Market Strategy, Growth, and CEO Clarity
MAY 28, 202660 MIN
Description
We want your feedback and questions. Text us here.In this episode, Jeff Hancher sits down with Sangram Vajre, co-founder and CEO of GTM Partners, bestselling author of MOVE, and one of the leading voices in go-to-market strategy. Sangram shares why CEOs must take ownership of go-to-market, how lack of clarity quietly stalls growth, and what leaders can do to align their teams around the right customers, metrics, and strategy.You’ll learn why go-to-market is not just a sales or marketing function, how to identify whether your company is in problem-market fit, product-market fit, or platform-market fit, and why revenue per employee and net retention rate are two critical metrics every CEO should understand. Sangram also explains how AI can give leaders better visibility into their business, sales calls, pipeline, messaging, and customer conversations.Whether you are a founder, CEO, executive, or business leader trying to scale profitably, this conversation will help you build more clarity, improve alignment, and take smarter ownership of your company’s growth.