<description>&lt;p&gt;&lt;span style="font-weight: 400;"&gt;&lt;strong&gt;Lisa Nirell&lt;/strong&gt; is passionate about helping CEOs and CMOs cut through the chatter, grow revenues, and accelerate marketing innovation. She’s also the Chief Energy Officer of EnergizeGrowth® Innovative companies such as Adobe,  Google, AARP, Gannett/USA TODAY NETWORK, and Hilton hire Lisa to gain fresh insights, formulate new strategies, and launch breakthrough marketing ideas.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style="font-weight: 400;"&gt;In this episode, Lisa gave her insights about how to stay present and profitable in a data-driven world by working directly and interacting humanely with your customers and how can businesses make that leap from the way they did marketing when the economy was booming to how marketing is done now in a new ‘temporary’ reality.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style="font-weight: 400;"&gt; &lt;/span&gt;&lt;/p&gt; &lt;p&gt;“Q: What should we be asking our people and our customers right now? A: Those two questions are: what is the most pressing challenge you’re experiencing right now and how can we help?”&lt;/p&gt; &lt;p&gt;&lt;em&gt;&lt;span style="font-weight: 400;"&gt;– Lisa Nirell&lt;/span&gt;&lt;/em&gt;&lt;/p&gt; &lt;p&gt;&lt;span style="font-weight: 400;"&gt; &lt;/span&gt;&lt;/p&gt; &lt;h4&gt;&lt;strong&gt;Why you have to check out today’s podcast:&lt;/strong&gt;&lt;/h4&gt; &lt;ul&gt; &lt;li style="font-weight: 400;"&gt;&lt;span style= "font-weight: 400;"&gt;Discover how to become a mindful leader who knows how to ask customers what they need and become the go-to service provider for that need&lt;/span&gt;&lt;/li&gt; &lt;li style="font-weight: 400;"&gt;&lt;span style="font-weight: 400;"&gt;Learn how to stay present and profitable in a data-driven world by working directly, and interacting humanely with their customers&lt;/span&gt;&lt;/li&gt; &lt;li style="font-weight: 400;"&gt;&lt;span style= "font-weight: 400;"&gt;Discover how do you make that leap from the way you did marketing when the economy was booming to how marketing is done now in a new reality&lt;/span&gt;&lt;/li&gt; &lt;/ul&gt; &lt;h4&gt; &lt;/h4&gt; &lt;h4&gt;&lt;span style="font-weight: 400;"&gt;Learn More about the 3X Value Growth™ Model&lt;/span&gt;&lt;/h4&gt; &lt;p&gt;&lt;span style="font-weight: 400;"&gt;Go to&lt;/span&gt; &lt;a href= "http://www.3xvaluegrowth.com/model"&gt;&lt;span style= "font-weight: 400;"&gt;www.3xvaluegrowth.com/model&lt;/span&gt;&lt;/a&gt;&lt;/p&gt; &lt;p&gt;&lt;span style="font-weight: 400;"&gt; &lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style="font-weight: 400;"&gt; &lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style="font-weight: 400;"&gt;&lt;strong&gt;Episode Takeaway:&lt;/strong&gt; What is the meaning of the platitude.&lt;/span&gt; &lt;em&gt;&lt;span style="font-weight: 400;"&gt;“We are in this together”&lt;/span&gt;&lt;/em&gt;&lt;span style="font-weight: 400;"&gt;?&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style="font-weight: 400;"&gt; &lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style="font-weight: 400;"&gt;“It’s heard across the world right now. ‘Business owners are in it together.’ This is a time to deepen our relationships with each other and be willing to ask for help. Although that’s not something I have mastered. So, this is testing me as well to know when to raise my hand and say,&lt;/span&gt; &lt;em&gt;&lt;span style="font-weight: 400;"&gt;‘I really need some resources, I need some help. Can we work on this together?’&lt;/span&gt;&lt;/em&gt;&lt;span style="font-weight: 400;"&gt;“&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;em&gt;&lt;span style="font-weight: 400;"&gt;– Lisa Nirell&lt;/span&gt;&lt;/em&gt;&lt;/p&gt; &lt;h4&gt; &lt;/h4&gt; &lt;h4&gt;&lt;strong&gt;Resources|Links&lt;/strong&gt;&lt;/h4&gt; &lt;ul&gt; &lt;li style="font-weight: 400;"&gt;&lt;span style="font-weight: 400;"&gt;Free Mindful Marketer Bonus Gifts:&lt;/span&gt; &lt;a href= "https://www.energizegrowth.com/bonus"&gt;&lt;span style= "font-weight: 400;"&gt;https://www.energizegrowth.com/bonus&lt;/span&gt;&lt;/a&gt;&lt;/li&gt; &lt;/ul&gt; &lt;h3&gt; &lt;/h3&gt; &lt;h3&gt;&lt;strong&gt;Connect with Lisa Nirell: &lt;/strong&gt;&lt;/h3&gt; &lt;ul&gt; &lt;li style="font-weight: 400;"&gt;&lt;span style= "font-weight: 400;"&gt;Website:&lt;/span&gt; &lt;a href= "https://www.energizegrowth.com/"&gt;&lt;span style= "font-weight: 400;"&gt;https://www.energizegrowth.com&lt;/span&gt;&lt;/a&gt;&lt;/li&gt; &lt;li style="font-weight: 400;"&gt;&lt;span style= "font-weight: 400;"&gt;LinkedIn :&lt;/span&gt; &lt;a href= "https://www.linkedin.com/in/energizegrowth"&gt;&lt;span style= "font-weight: 400;"&gt;https://www.linkedin.com/in/energizegrowth&lt;/span&gt;&lt;/a&gt;&lt;/li&gt; &lt;li style="font-weight: 400;"&gt;&lt;span style= "font-weight: 400;"&gt;Twitter:&lt;/span&gt; &lt;a href= "https://twitter.com/lisa_nirell"&gt;&lt;span style= "font-weight: 400;"&gt;https://twitter.com/lisa_nirell&lt;/span&gt;&lt;/a&gt;&lt;/li&gt; &lt;/ul&gt; &lt;p&gt; &lt;/p&gt;</description>

3X Value Growth

Kerri Salls, MBA. CVGA

Interview with Lisa Nirell: Mindful Marketing in Challenging Times

MAY 5, 202010 MIN
3X Value Growth

Interview with Lisa Nirell: Mindful Marketing in Challenging Times

MAY 5, 202010 MIN

Description

Lisa Nirell is passionate about helping CEOs and CMOs cut through the chatter, grow revenues, and accelerate marketing innovation. She’s also the Chief Energy Officer of EnergizeGrowth® Innovative companies such as Adobe,  Google, AARP, Gannett/USA TODAY NETWORK, and Hilton hire Lisa to gain fresh insights, formulate new strategies, and launch breakthrough marketing ideas.

In this episode, Lisa gave her insights about how to stay present and profitable in a data-driven world by working directly and interacting humanely with your customers and how can businesses make that leap from the way they did marketing when the economy was booming to how marketing is done now in a new ‘temporary’ reality.

 

“Q: What should we be asking our people and our customers right now? A: Those two questions are: what is the most pressing challenge you’re experiencing right now and how can we help?”

– Lisa Nirell

 

Why you have to check out today’s podcast:
  • Discover how to become a mindful leader who knows how to ask customers what they need and become the go-to service provider for that need
  • Learn how to stay present and profitable in a data-driven world by working directly, and interacting humanely with their customers
  • Discover how do you make that leap from the way you did marketing when the economy was booming to how marketing is done now in a new reality
  Learn More about the 3X Value Growth™ Model

Go to www.3xvaluegrowth.com/model

 

 

Episode Takeaway: What is the meaning of the platitude. “We are in this together”?

 

“It’s heard across the world right now. ‘Business owners are in it together.’ This is a time to deepen our relationships with each other and be willing to ask for help. Although that’s not something I have mastered. So, this is testing me as well to know when to raise my hand and say, ‘I really need some resources, I need some help. Can we work on this together?’“

– Lisa Nirell

  Resources|Links   Connect with Lisa Nirell: