When your signature skill is the thing clients line up for, it’s easy to accidentally build a beautiful trap. In this live diagnosis, Jeremy Enns, the founder of Podcast Marketing Academy, shares how his rave-review podcast audits started running his weeks (and energy) into the ground. We focus on Business Design and Margin Mindset to keep the magic intact while redesigning delivery so results scale and burnout doesn’t. Think: fewer audits, higher prices, phased delivery, and using your audit as a kickoff to a year-long, calm growth arc.What You’ll LearnWhy splitting “the thinking” across multiple people weakens synthesis - and what to do insteadA calm way to productize deep expertise: shorter delivery, phased implementation, clearer prioritizationHow to reframe audits from one heavy drop to a year-long outcomes programPricing and packaging tweaks that filter for fit and reduce overwhelmUsing “show, don’t tell” proof (full audit shares/teardowns) to communicate outsized valueLearn More About Jeremy EnnsConnect with Jeremy on LinkedInJeremy’s site: podcastmarketingacademy.comFree Podcast Marketing Audit: podcastmarketingacademy.com/auditNewsletter — Scrappy Podcasting: podcastmarketingacademy.com/scrappy-podcasting-newsletter (00:00) - Introduction: The Dream and the Trap (00:56) - Case Study: Jeremy's Podcast Audit Process (05:53) - Challenges and Solutions: Scaling Expertise (23:50) - Communicating Unique Value (27:55) - Structuring Value Delivery (35:09) - Optimizing Business Design Grab the Calm Service Design + Delivery Swipe File here