<p>Hello again! We are glad you have returned! Welcome back to the Rocket Fuel podcast. Where James (your host) talks with an interesting guest from the world of youth marketing, culture and audience. Today your guest is social media manager superstar Xandrina Allday. She is amazing! She has a new book out that she has authored featuring letters from the current gen social media manager to the next gen social media manager. James even has his own letter in the book where he takes a lesson from the past and how it can be relevant today and for the future. As well as talking about the book we talk about all kinds of aspects of being a social media manager. We chat around what her views of platforms such as X aka Twitter are. We find out what makes a good social media manager. And then at the end as we always do, we ask Xandrina Allday, social media manager, for her rocket fuel!</p><br><p>———————</p><p>Follow James @JamesErskine (<a href="https://open.acast.com/networks/60eee15797523f0012fbb8cc/shows/5d8cc319b8ba57ae71fc96dd/episodes/x.com/jameserskine" rel="noopener noreferrer" target="_blank">x.com/jameserskine</a>)</p><p>Follow Rocket @WeAreRocketHQ (<a href="https://open.acast.com/networks/60eee15797523f0012fbb8cc/shows/5d8cc319b8ba57ae71fc96dd/episodes/instagram.com/wearerockethq" rel="noopener noreferrer" target="_blank">instagram.com/wearerockethq</a>)</p><p>Follow James on LinkedIn (<a href="https://open.acast.com/networks/60eee15797523f0012fbb8cc/shows/5d8cc319b8ba57ae71fc96dd/episodes/linkedin.com/in/jameserskine" rel="noopener noreferrer" target="_blank">linkedin.com/in/jameserskine</a>)</p><p>Follow Rocket on LinkedIn (<a href="https://open.acast.com/networks/60eee15797523f0012fbb8cc/shows/5d8cc319b8ba57ae71fc96dd/episodes/linkedin.com/company/thebigshot" rel="noopener noreferrer" target="_blank">linkedin.com/company/thebigshot</a>)</p><p><a href="https://open.acast.com/networks/60eee15797523f0012fbb8cc/shows/5d8cc319b8ba57ae71fc96dd/episodes/wearerocket.co.uk/" rel="noopener noreferrer" target="_blank">wearerocket.co.uk/</a></p><br><p>Contact Xandrina on LinkedIn (<a href="https://www.linkedin.com/in/socialmediatips?lipi=urn%3Ali%3Apage%3Ad_flagship3_profile_view_base_contact_details%3BOoBwjmsfQ8GmymyMBKfTYQ%3D%3D" rel="noopener noreferrer" target="_blank">linkedin.com/in/socialmediatips</a>)</p><p>Buy a copy of her book here <a href="https://www.waterstones.com/book/dear-social-media-manager/xandrina-allday//9798328637374" rel="noopener noreferrer" target="_blank">https://www.waterstones.com/book/dear-social-media-manager/xandrina-allday//9798328637374</a> or <a href="https://www.amazon.co.uk/Social-Media-Manager-Xandrina-Allday/dp/B0D7D5DVYK" rel="noopener noreferrer" target="_blank">https://www.amazon.co.uk/Social-Media-Manager-Xandrina-Allday/dp/B0D7D5DVYK</a></p><br><p>Rocket Fuel is the industry podcast bought to you by Rocket Audio and the team at the award winning Rocket Youth & Parent Marketing Experts</p><p>It is Hosted and Produced by James Erskine</p><p>Produced and Edited by Jake Aspey (<a href="https://open.acast.com/networks/60eee15797523f0012fbb8cc/shows/5d8cc319b8ba57ae71fc96dd/episodes/linkedin.com/in/jakeaspey/" rel="noopener noreferrer" target="_blank">linkedin.com/in/jakeaspey/</a>)</p><p>Hosted on Acast. See acast.com/privacy for more information.</p><br /><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>
