#103 - Dave Portnoy's Pizza Power: Harnessing Influence to Help Small Businesses

MAR 6, 202413 MIN
Making the Brand | Marketing with a Pop Culture Twist

#103 - Dave Portnoy's Pizza Power: Harnessing Influence to Help Small Businesses

MAR 6, 202413 MIN

Description

<p>Would you ever consider yourself an influencer? Spoiler alert: you are one. </p> <p><br></p> <p>In this episode, we discuss everyone&#39;s power to influence and make an impact in your community, with a little inspiration from Dave Portnoy&#39;s One Pizza Bite Reviews. Dave is the controversial founder of the multimedia company and pop culture website, Barstool Sports — and it turns out, people either love him or hate him!</p> <p><br></p> <p>But one positive thing Dave does is put small businesses on the map. I share how one simple video made an impact for a local pizza shop here in South Florida.</p> <p><br></p> <p>I also share how you can inspire your own customers to leave reviews and amplify your business!</p> <p><br></p> <p>This episode is sponsored by Klaviyo. They recently introduced Klaviyo AI, which is like a marketing crystal ball! It takes the guesswork out of content creation!</p> <p>Work smarter with tools that help you:</p> <p>• Create targeted segments without sifting through lists</p> <p>• Write and A/B test subject lines</p> <p>• Determine the best send time</p> <p>• Develop smart SMS campaigns AND replies</p> <p>• Translate audience data into actionable insights</p> <p><br></p> <p>See how it works: https://bit.ly/3T1N5hF</p> <p><br></p> <p><br></p> <p><br></p>