The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands

Overview

Episodes

Details

The Consumer VC takes a look into early-stage consumer investing and venture capital. If you are interested in learning about consumer trends, have a b2c business and interested in learning about the fundraising process at the early stage, you have come to the right place.

Mike interviews some of the top venture capitalists in the world that focus on B2C and consumer type companies or have a deep track record investing in these categories such as marketplaces, SaaS, social, CPG and non-tech subscription.

Mike also interviews founders that are building some of the most disruptive consumer facing companies in the world. The conversation usually includes the insight the founder discovered, fundraising strategy, and the pitch.

This podcast also includes bonus episodes. Each bonus episode dives into a particular subject that might not have to due with the fundraise or venture capital, but still would be helpful to founders. For example, a bonus episode on brand strategy or how to construct a board of directors. All bonus episodes will be clearly labeled.

For all episodes, please visit www.theconsumervc.com. For updates, you can follow @mikegelb on Twitter.

Recent Episodes

APR 24, 2024

What Consumers Care About in Health & Wellness Products, How Competition Builds New Categories, and Will Ozempic Have an Impact on CPG Demand? with Dayton Miller, BFG Partners

Our guest today is Dayton Miller, Managing Partner at BFG Partners. BFG Partners help entrepreneurs build exceptional businesses that deliver sustainable growth and outperform competitors in the better-for-you food, beverage, and consumer products space. Their investments include Olipop, Athletic Greens, Caulipower, and Bobo’s. We discuss the inflection points at seed, series A, and Series B in today’s market, categories he’s excited about in consumer today, ozempic, operations metrics, and his time as an entrepreneur building Function Drinks from scratch to $20 million in sales.

Thank you to our Partner –– Propeller Industries

Propeller Industries is the leading strategic finance and accounting partner for venture-stage companies.

60 MIN

APR 18, 2024

Live from SXSW: George Milton and Erin Link – How They Founded Yellowbird Sauce

Our guest today is George Milton & Erin Link, Founders of YellowBird Foods a Modern Hot Sauce business.

We discuss:

• How did they get into Whole Foods?

• How did they also get into Walmart?

• How did their approach to retail expansion?

• How did they approach branding and positioning for Yellowbird

Thank you to our Partner –– Propeller Industries – https://www.propellerindustries.com/

Propeller Industries is the leading strategic finance and accounting partner for venture-stage companies.

56 MIN

MAR 8, 2024

What Gives a Brand Acquisition Energy with Amrit Richmond

Our guest today is Amrit Richmond, Founder of Indie CPG since 2019, and has also joined SecureCPG recently

We discuss:

• What gives a food and drink brand accusation energy?

• What are the different profiles of the acquire today?

• Why acquire emerging brands?

Thank you to our Partner –– Propeller Industries

Propeller Industries is the leading strategic finance and accounting partner for venture-stage companies.

52 MIN

FEB 29, 2024

He Worked with JAY-Z, Was an Olympian, and Now Runs a VC with Samyr Lainé, Founder of Freedom Trail Capital

Our guest today is Samyr Lainé, an Olympian, an amazing operator who worked with Jay-Z's, Will Smith and Jada Pickett Smith who is now the founder of Freedom Trail Capital.

We discuss:

• How he trained for the Olympics while being a full time law student

• Working at Monumental Sports (owners of the Washington Capitals and Wizards)

• Shifting towards the MLS

• Getting the email that Jay-Z was looking for someone to help run his businesses

• All of Jay-Z's businesses

• His view on how brands can collaborate with talent

• Why he left to work for Will Smith and Jada Pinkett Smith's Westbrook

• His thesis behind launching Freedom Trail Capital

Thank you to our Partner –– Propeller Industries

Propeller Industries is the leading strategic finance and accounting partner for venture-stage companies.

73 MIN

FEB 14, 2024

How He Built A Business Off a Fruit Peel, The Shocking Moment of Getting into Retail, and How One Chat Changed His Trajectory with Matt Weiss Founder & CEO at Rind Snacks

Our guest today is Matt Weiss, Founder & CEO at RIND Snacks

Matt is the CEO of RIND Snacks, a sustainable fruit snack brand. He has over a decade of experience in the natural food industry and previously worked in investment research. Matt is also known for his advocacy in community and environmental causes, founding a nonprofit that helped establish a park in lower Manhattan.

We discuss:

• We discuss the inspiration behind creating a brand and a product that focuses on the peels of a fruit

• How did he first get into retail?

• Why he was part-time with it for two years?

• What was kind of the moment that he switched to doing it full-time?

Thank you to our Partner –– Propeller Industries

Propeller Industries is the leading strategic finance and accounting partner for venture-stage companies.

61 MIN