I missed a huge opportunity my first 2 years of business. Nobody told me about the Facebook Pixel. All the work I put into social media and driving traffic to my website for 2 years gave zero benefit when I went to run Facebook ads. I had to start with a 100% cold audience. I felt so cheated and heartbroken. We can all agree that a person is more likely to buy from a company they already know about. So, it's not that you can't get results from ads with a cold audience. It's that you can get bigger, better results and your ads can cost less. I don't want you to miss out. Even if you're not ready to run Facebook Ads, you'll want to install the Pixel. That way, when you're ready for ads, you'll have a nice warm audience. None of your social media effort would have been wasted. But first, do you know what a Facebook Pixel is? In this episode I'm going to share what the Facebook Pixel is, how you can benefit from it, how to set one up, plus a sneak peak at 1 advanced topic that will help you significantly drive up results and lower cost. In this episode we explore: Is your phone really listening to you? Or is it the Pixel? What a Facebook Pixel is and how it works Tips you can use as a consumer (especially if you want the ads to stop) Ways to use the Facebook Pixel to Help Your Business How to Set up your Facebook Pixel How the Pixel can help you get better, cheaper results. Get your Free Ticket to the Platform & Profit Summit (30+ industry leaders, $70k in prizes)