Find full show notes and links at: https://gocamp.pro/ownerspod/smart-data-rosenThe Data-Informed Camp: Using Business Intelligence to Build Stronger SummersIn this season six kickoff episode, hosts Kelly Suna and Howie Grossinger sit down with camp owner and industry leader Ryan Rosen to explore the concept of business intelligence (BI) in the camp world. Ryan, a self-proclaimed "data guy," shares how camps can move beyond relying on gut feelings and broad numbers to make smarter, more strategic decisions. They discuss how to use data as a mirror—not a master—to strengthen a camp's core mission and improve the experience for campers and staff alike.Ryan highlights that BI is a mindset of curiosity and critical thinking, emphasizing Albert Einstein's quote: "Not everything that can be counted counts, and not everything that counts can be counted." The conversation delves into practical, actionable strategies for leveraging the data camps already have, from registration logs to staff surveys, to uncover hidden insights and drive meaningful change.Highlights:04:35 Understanding Business Intelligence in Camps07:44 The Importance of Data in Camp Operations12:46 Balancing Heart and Head in Decision Making17:59 Effective Use of Surveys22:14 Proactive Communication with Families32:07 Key Performance Indicators for Camps35:26 Evaluating Camp Programs with Business Intelligence36:31 Understanding Camper and Staff Feedback36:54 Measuring Program Success and Improvement37:32 Addressing Camper Experience and Feedback40:25 Introducing Business Intelligence to Your Team42:40 Using Data to Enhance Camp Experience45:45 Balancing Data and Mission in Camp Management51:03 Practical Tips for Camp Professionals56:18 Rapid Fire Camp Questions with Ryan Rosen-Episode Link:Camptivities Article: Evaluating Your Summer Through the Lens of Business Intelligencehttps://www.camptivities.com/blog/2025/09-02evaluatecampbusinessintelligenceYour Hosts:Howie Grossinger - Co-owner/Director - Camp Robin Hood, Partner - Camp Walden & Madawaska CampsKelly Schuna - Owner - Hidden Pines RanchRyan Rosen - Owner & Director - Camp Kinneret & Founder - Camptivities-Thanks to our sponsor:CamptivitiesYour staff work late into the night to create perfect camper schedules. Prevent mid-summer burnout with Camptivities — the smart scheduling software that saves time, reduces mistakes, and keeps your team energized. Find out more at camptivities.com