How a Car Ride Complaint Became a Million Dollar Beauty Brand with Charlie Pond from The Guideliner

MAR 18, 202625 MIN
Bright Minds of eCommerce Podcast

How a Car Ride Complaint Became a Million Dollar Beauty Brand with Charlie Pond from The Guideliner

MAR 18, 202625 MIN

Description

<p>Charlie Pond from The Guideliner took a car ride complaint, a vague memory of childhood tattoos, and a Cricut machine, and turned it into a million-dollar beauty brand in just 18 months. In this episode, she shares exactly how she did it and what she'd do differently. From product development and sustainable packaging to going viral without warning and navigating the million-dollar swamp, this one is packed with real talk from a founder who is genuinely winging it and doing it brilliantly.</p>