Small Business Growth Podcast

LISTEN TO THIS EPISODE IF YOU WANT TO MAKE BETTER DECISIONS ON HOW TO GROW YOUR BUSINESS IN 2026Today I’m breaking down data + numbers in a way that actually feels doable. No spreadsheets, no corporate jargon, no MBA required. If you’ve been “going with your gut” because dashboards feel intimidating, this episode will show you how to use simple metrics to make smarter decisions, fix the right problems, and set yourself up for a stronger 2026.In this episode:• The biggest mistakes founders make with numbers (and how to avoid them)• How to separate emotion from data so you stop taking your metrics personally• The difference between sales data and strategy data• The 3–4 core metrics you should start tracking (even if you hate numbers)• How often you really need to check your data (weekly, monthly, quarterly)• What it means when traffic is up but conversion is down (and vice versa)• How to tell if you have a visibility problem, a website problem, or a pricing problem• How to use year-over-year and month-over-month comparisons to see real progress• A beginner-friendly way to build a simple “scorecard” for your business in 2026📌 Have a question you want featured next time? Join the free podcast community below!Topics we discuss: small business growth, e-commerce strategy, how to scale your product business, small business economy tips, overcoming sales plateausJOIN THE SMALL BUSINESS CAFE FREE COMMUNITY // CLICK HEREFREE TRAININGS // CLICK HERE TO BROWSEEXPLORE PROGRAM & SERVICES // CLICK HEREAPPLY TO WORK WITH ME // CLICK HEREFOLLOW MADI ON INSTAGRAM // @thisismadisonpaige

LISTEN TO THIS EPISODE IF YOU WANT 2026 TO BE A MORE PROFITABLE YEARToday I’m joined by Elle Broschat, founder of Southeast Bookkeeping & Tax and the finance expert who believes profit fuels freedom. Elle has helped countless business owners turn confusion into clarity, chaos into structure, and fear into confident financial decision-making.She breaks down money in a way that actually makes sense… even if numbers are not your thing.In this episode:• The biggest misconceptions business owners have about money• Why avoidance + emotion keep you stuck (and how to shift out of it)• The real role your numbers play in scaling sustainably• How to know when you’re actually ready to pay yourself• Pricing mistakes that quietly erase your profit• What your P&L should be telling you (and what to look for first)• The #1 reason businesses feel “busy but broke”• Early-stage financial foundations every entrepreneur needs• Why so many founders don’t profit until year 3–5 and how to shorten that gap• Financial red flags that signal your pricing or spending needs a reset• Elle’s advice for female founders balancing business + motherhoodConnect with Elle:Website: https://www.southeast-bookkeeping.comInstagram: @ellebroschat📌 Have a question you want featured next time? Join the free podcast community below!Topics we discuss: small business growth, e-commerce strategy, how to scale your product business, small business economy tips, overcoming sales plateausJOIN THE SMALL BUSINESS CAFE FREE COMMUNITY // CLICK HEREFREE TRAININGS // CLICK HERE TO BROWSEEXPLORE PROGRAM & SERVICES // CLICK HEREAPPLY TO WORK WITH ME // CLICK HEREFOLLOW MADI ON INSTAGRAM // @thisismadisonpaige

LISTEN TO THIS EPISODE IF YOU WANT TO BUILD A BRAND THAT DISRUPTSIn today’s episode I’m joined by Briana Summers, founder of Brighten Made, a Midwest-born designer with a California edge, known for creating some of the most memorable, strategic, and elevated brand identities online. After leaving what she thought was her “dream job,” Briana built a creative studio that now shapes brands people instantly recognize and obsess over.Her perspective on branding is refreshing, honest, and exactly what founders need to hear.What You’ll Learn in This Episode:• Why so many small businesses accidentally blend in instead of standing out• The biggest branding mistake founders make when they “take inspiration” from competitors• How to create a brand that actually means something. Visually and emotionally• The power of cohesion across your website, Instagram, packaging, and customer journey• How to identify your brand “feeling” and translate it into visuals, texture, photography, and storytelling• The difference between trendy branding and timeless branding (and when each makes sense)• Why consistency (not reinvention) builds recognition, trust, and long-term visibility• When DIY branding works… and the clear signs you’re ready for professional creative direction• How to prepare for a rebrand without confusing your audience• The behind-the-scenes process of working with a creative studio like Brighten MadeConnect with Briana (Brighten Made):• Website: brightenmade.com• Instagram: @brightenmade📌 Have a question you want featured next time? Join the free podcast community below!Topics we discuss: small business growth, e-commerce strategy, how to scale your product business, small business economy tips, overcoming sales plateausJOIN THE SMALL BUSINESS CAFE FREE COMMUNITY // CLICK HEREFREE TRAININGS // CLICK HERE TO BROWSEEXPLORE PROGRAM & SERVICES // CLICK HEREAPPLY TO WORK WITH ME // CLICK HEREFOLLOW MADI ON INSTAGRAM // @thisismadisonpaige

LISTEN TO THIS EPISODE IF YOU WANT TO UNLOCK THE ONLY THREE THINGS THAT MATTER TO HIT SEVEN FIGURES IN PRODUCT SALESToday, we’re diving into the three foundational pillars that every product-based business must master to scale past six figures and into seven. And why growth feels so random, inconsistent, or out of your control when these aren’t in place. Whether your current revenue is $5K a month or $500K a year, these principles stay the same… and they’re far simpler than you think.What You’ll Learn in This Episode:• Why your growth feels unpredictable and the early-stage mistakes that keep founders stuck• The symptoms that show you're missing the structure required for high-cash months• The three core pillars every seven-figure product brand has in place• How to build a brand that actually means something (and why that matters more than your product)• The “Rule of One” and why mastering one ideal customer, one marketing channel, and one sales channel changes everything• How to create a seamless, predictable sales system that turns awareness into revenue• Why community (not virality) is the real driver of retention, referrals, and long-term scale• How these pillars work together to create momentum that compounds month after month• What to do next if you want to step into high-growth mode in 2026📌 Have a question you want featured next time? Join the free podcast community below!Topics we discuss: small business growth, e-commerce strategy, how to scale your product business, small business economy tips, overcoming sales plateausJOIN THE SMALL BUSINESS CAFE FREE COMMUNITY // CLICK HEREFREE TRAININGS // CLICK HERE TO BROWSEEXPLORE PROGRAM & SERVICES // CLICK HEREAPPLY TO WORK WITH ME // CLICK HEREFOLLOW MADI ON INSTAGRAM // @thisismadisonpaige

LISTEN TO THIS EPISODE IF YOU SEE YOUR NEW BASELINE & YOU WANT TO AVOID THE JANUARY SALES DIPIf you’ve had an amazing fall + holiday season and you do not want to watch your sales crash back down in January and February. If you’re looking at your Q4 numbers thinking, “Okay…how do I make this my new normal?” this conversation is for you.Today, I’m breaking down how to turn holiday momentum into a higher baseline, what actually drives retention after the rush is over, and the simple shifts that help you keep buyers engaged, re-purchasing, and plugged into your community well into 2026.What You’ll Learn in This Episode:Why January and February reveal your true baseline (and how to raise it)How to use holiday momentum to build long-term revenue, not just a short-term spikeThe difference between “generating more sales” and actually retaining holiday buyersHow to think about the customer journey for both gift-givers and gift-receiversPractical ways to use email, packaging, and touchpoints to keep new customers coming backHow to shift your messaging in January to meet your audience where they are (goals, routines, “new year” energy)What to do now if you feel burned out but still want to protect your new baselineHow to identify the one priority that will move your Q1 revenue forward the fastest📌 Have a question you want featured next time? Join the free podcast community below!Topics we discuss: small business growth, e-commerce strategy, how to scale your product business, small business economy tips, overcoming sales plateausJOIN THE SMALL BUSINESS CAFE FREE COMMUNITY // CLICK HEREFREE TRAININGS // CLICK HERE TO BROWSEEXPLORE PROGRAM & SERVICES // CLICK HEREAPPLY TO WORK WITH ME // CLICK HEREFOLLOW MADI ON INSTAGRAM // @thisismadisonpaige