Bring Your Product Idea to Life
Bring Your Product Idea to Life

Bring Your Product Idea to Life

Vicki Weinberg

Overview
Episodes

Details

WINNER! Best Business Podcast at the Independent Podcast Awards Do you (or do you want to) create and sell your own physical products? Would you like to learn from, and be inspired by, other products business owners, who aren’t much further along than you are? This is the podcast to listen to if you’re getting started selling products, or you’d like to create your own products to sell. It's a podcast for small business owners, makers and creators, from small business owners! Whatever stage you’re at, there’s plenty of friendly, practical advice and inspirational stories - from product creators not much further along than you are. CONNECT WITH ME Website: https://www.vickiweinberg.com Instagram: https://www.instagram.com/vickiweinberguk/ LinkedIn: https://www.linkedin.com/in/vicki-weinberg-amazon-seller-support/ Join my free Facebook group: www.facebook.com/groups/productcreatorsclub/

Recent Episodes

Unleash Your Inner Florist!  Meet Jennifer Pearson, creator of the Halliesphere
DEC 12, 2025
Unleash Your Inner Florist! Meet Jennifer Pearson, creator of the Halliesphere

In this episode, Jennifer Pearson — ceramic designer and creator of the Halliesphere, a sustainable flower-arranging tool — shares the real journey behind bringing a completely new product to market. If you’re a product creator or e-commerce business owner, you’ll get so much from hearing how she took an idea from her dining table to partnering with the last remaining fine china manufacturer in the UK.

Jennifer talks about:

  • Validating an idea through real customers — and what consistent demand at craft fairs taught her.
  • Scaling a handmade product and navigating the challenges of finding the right manufacturer
  • Sticking to your ethics and values when building a brand
  • Pricing, positioning and protecting your idea, including how she approached trademarks and design rights.
  • Marketing a product no one knew they needed yet
  • Using Etsy effectively

Jennifer’s honesty about the ups and downs of product creation makes this a relatable listen — especially if you're building something original and wondering how to get it out into the world.

USEFUL RESOURCES

Halliesphere Website: https://www.halliesphere.com/

Halliesphere Facebook: https://www.facebook.com/Halliesphere/

Halliesphere Instagram: https://www.instagram.com/halliesphere

Jennifer Pearson LinkedIn: https://www.linkedin.com/in/jennifer-susan-3848802ba/

Halliesphere Etsy Shop: https://www.etsy.com/uk/shop/Halliesphere

LET’S CONNECT

Join my free Facebook group for product makers and creators

Follow me on YouTube

Find me on Instagram

Work with me 

Buy My Book: Bring Your Product Idea To Life

If you enjoy this podcast, and you’d like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/support

Mentioned in this episode:

Support this podcast for the price of a coffee

if you loved this episode please consider sending me a one-off tip. It helps me to keep bringing this podcast to you, for free. If you'd like to support this podcast, you can do so here: https://bring-your-product-idea.captivate.fm/support

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40 MIN
How to elevate your brand -  with Naomi Davies
DEC 5, 2025
How to elevate your brand - with Naomi Davies

If you run a product-based or e-commerce business and want your marketing to work harder for you, this episode is packed with practical advice. I’m joined by Naomi Davies of NMD Marketing, who specialises in paid social and Klaviyo email for fashion, lifestyle and beauty brands. She shares clear, no-nonsense insights that apply to businesses of any size.

We talk about the basics many brands miss — including email automations, customer journeys and simple improvements that make a big difference. Naomi also explains how organic content and paid ads support each other, and why you can’t rely on ads alone to fix weak messaging or creative.

You’ll learn:

  • What to check when auditing your marketing channels
  • Why testing needs to be ongoing, not a one-off task
  • Why ROAS isn’t the best measure of success — and what to track instead
  • How to understand your cost per acquisition (and why it matters)
  • How to communicate higher pricing with confidence
  • What premium brands get wrong online — and how to avoid those mistakes
  • Why showing up as the founder can genuinely improve results

If you want practical steps to improve your marketing, strengthen your positioning and make your brand feel more premium without overcomplicating things, this episode will be really useful.

USEFUL RESOURCES

NMD Marketing Website https://www.nmdmarketing.co.uk/

NMD Marketing Instagram https://www.instagram.com/nmd_marketing/

Naomi Davies LinkedIn https://www.linkedin.com/in/naomimdavies/

LET’S CONNECT

Join my free Facebook group for product makers and creators

Follow me on YouTube

Find me on Instagram

Work with me 

Buy My Book: Bring Your Product Idea To Life

If you enjoy this podcast, and you’d like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/support

Mentioned in this episode:

Support this podcast for the price of a coffee

if you loved this episode please consider sending me a one-off tip. It helps me to keep bringing this podcast to you, for free. If you'd like to support this podcast, you can do so here: https://bring-your-product-idea.captivate.fm/support

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31 MIN
How to review your Amazon performance before the new year
DEC 2, 2025
How to review your Amazon performance before the new year
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11 MIN
Working with Influencers to grow your brand - with Tomer Hen, Switch Supplements
NOV 28, 2025
Working with Influencers to grow your brand - with Tomer Hen, Switch Supplements

If you’ve ever felt stuck with slow sales, frustrated that ads “should” be working but aren’t, or just totally overwhelmed by the pressure to keep up with every new platform trend… this episode will feel like a breath of fresh air.

This week, Vicki speaks with Tomer Hen — brand founder, influencer marketing expert, and co-founder of Switch Supplements.

If you sell physical products, this episode will help you:

  • Stop relying on ads that drain your budget
  • Understand how to find influencers who actually drive sales
  • Use non-transactional outreach to get influencers excited about your product
  • Turn customers into raving fans who do your marketing for you
  • Build growth through “boring consistency” rather than chasing the next trend

You’ll learn how to create an influencer “flywheel” that brings in steady sales, keep going even when business feels slow, and build a brand people naturally want to rave about — all without needing loads of products or a big ad budget. It’s full of easy, practical tips you can try right away.

USEFUL RESOURCES

Switch Supplements Website: https://www.switchsupplements.com/

Tomer Hen X: https://x.com/tomerhen

Tomer Hen Facebook: https://www.facebook.com/tomeronline/

Tomer Hen Instagram: https://www.instagram.com/tomer_hen/

Tomer Hen LinkedIn: https://www.linkedin.com/in/tomer-hen/

LET’S CONNECT

Join my free Facebook group for product makers and creators

Follow me on YouTube

Find me on Instagram

Work with me 

Buy My Book: Bring Your Product Idea To Life

If you enjoy this podcast, and you’d like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/support

Mentioned in this episode:

Support this podcast for the price of a coffee

if you loved this episode please consider sending me a one-off tip. It helps me to keep bringing this podcast to you, for free. If you'd like to support this podcast, you can do so here: https://bring-your-product-idea.captivate.fm/support

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35 MIN