In this episode, I speak with product innovator Charles Shert about how to develop and launch a product idea.If you’ve ever had an idea for a product but felt unsure where to start, this conversation is for you. We talk about solving real problems, creating rough prototypes and using customer feedback to shape your design. You don’t need perfection to begin; progress usually starts with curiosity and willingness to test your idea.Charles shares how he moved from identifying a simple problem to building and refining a patented product. We also explore why understanding your customer is more important than adding complicated features when you are learning how to develop and launch a product idea.If you are sitting on a product idea, this episode is a gentle reminder that small steps matter, persistence counts and testing early can help you move forward with confidence.Find Charlie here: Website: https://getthemozy.com/Pinterest: https://www.pinterest.com/getthemozy/Facebook: https://www.facebook.com/getthemozyInstagram: https://www.instagram.com/get_the_mozy/#YouTube: https://www.youtube.com/@getthemozyChapters:00:00 Introduction01:00 Finding a real problem to solve04:00 Designing products using thermodynamics principles07:00 Moving from prototype to sellable product10:30 Using Kickstarter to validate demand12:00 Starting sales through small markets and events14:30 Marketing physical products online16:30 Learning from product development mistakes18:30 Simplifying product ranges for efficiency20:40 Advice for first time product creators23:20 Persistence in entrepreneurship24:30 Final thoughts on product ideasLET’S CONNECTFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you’d like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:Amazon Made Easy is now openMy membership, Amazon Made Easy is now open. It’s a membership for people who are selling on Amazon (or planning to) and want regular access to support, somewhere to ask questions and talk things through, and a bit of structure and accountability as they grow. Inside, there are live Q&A calls, optional co-working sessions and a small, supportive community. Find out more: https://vickiweinberg.com/membership membershipHosted by CaptivateIf you've been inspired to start a podcast in 2024 then I recommend my podcast host, Captivate. They were my top pick when I started 4 years ago because of how easy it was for a complete novice to get started. I’ve stuck with them because it’s still simple, they keep adding great new features (like the ability to share ads like these!) and it’s been so reliable. When you’re ready to start your own podcast, use the link for a free 7 day trial: https://www.captivate.fm/signup?ref=vickiweinberg&tap_a=53455-ceb3a2