<description> &lt;p&gt;Join us for an exclusive episode tailored for digital agencies and individuals seeking to revolutionize their tech game!&lt;/p&gt; &lt;p&gt;In this episode, Lane Houk dives deep into the crucial backbone of marketing success: the agency technology stack. If you're part of a digital agency or a tech enthusiast eager to maximize efficiency and elevate your operations, this is an unmissable opportunity!&lt;/p&gt; &lt;p&gt;Lane shares his invaluable journey of simplifying and optimizing the technology stack within his agency, offering expert insights into the must-have software categories essential for every digital agency's toolkit. Discover how to select, implement, and leverage the right tools effectively to drive efficiencies and enhance productivity.&lt;/p&gt; &lt;p&gt;Get ready for a firsthand look at Lane's agency technology stack, including indispensable components such as teamwork tools, cutting-edge hosting systems, Vasa, high-level CRM solutions, and Signal Genesis. Plus, gain insights into the benefits and capabilities of tools like Vasta through live demonstrations.&lt;/p&gt; &lt;p&gt;Learn from Lane's experience as he discusses the effectiveness of their chosen technology stack, acknowledging the imperfections while showcasing the immense value these tools bring to the table.&lt;/p&gt; &lt;p&gt;To learn more about the Marketing Center of Excellence, please visit our website at https://themarketingcoe.com&lt;/p&gt; </description>

The Marketing Center of Excellence

Lane Houk

November 2023 MCOE Masterclass| | Crafting Success: Mastering the Agency Technology Stack Part 2

DEC 4, 202342 MIN
The Marketing Center of Excellence

November 2023 MCOE Masterclass| | Crafting Success: Mastering the Agency Technology Stack Part 2

DEC 4, 202342 MIN

Description

<p>Join us for an exclusive episode tailored for digital agencies and individuals seeking to revolutionize their tech game!</p> <p>In this episode, Lane Houk dives deep into the crucial backbone of marketing success: the agency technology stack. If you're part of a digital agency or a tech enthusiast eager to maximize efficiency and elevate your operations, this is an unmissable opportunity!</p> <p>Lane shares his invaluable journey of simplifying and optimizing the technology stack within his agency, offering expert insights into the must-have software categories essential for every digital agency's toolkit. Discover how to select, implement, and leverage the right tools effectively to drive efficiencies and enhance productivity.</p> <p>Get ready for a firsthand look at Lane's agency technology stack, including indispensable components such as teamwork tools, cutting-edge hosting systems, Vasa, high-level CRM solutions, and Signal Genesis. Plus, gain insights into the benefits and capabilities of tools like Vasta through live demonstrations.</p> <p>Learn from Lane's experience as he discusses the effectiveness of their chosen technology stack, acknowledging the imperfections while showcasing the immense value these tools bring to the table.</p> <p>To learn more about the Marketing Center of Excellence, please visit our website at https://themarketingcoe.com</p>