318. Off-Market Mastery: How to Find Unicorn Deals in Any Market

MAY 12, 202529 MIN
The Commercial Real Estate Investor Podcast

318. Off-Market Mastery: How to Find Unicorn Deals in Any Market

MAY 12, 202529 MIN

Description

<p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Key Takeaways:</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Relationship Building</p><p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Maintain constant communication with property owners (quarterly or at least annually)</p><p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Reach out with market updates, recent deals, or just to check in</p><p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Prospecting Strategies</p><p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Lead with specific tenant requirements</p><p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Track potential tenants and market movements</p><p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Use AI tools like ChatGPT to analyze property data and narrow down prospects</p><p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Deal Flow Techniques</p><p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Build relationships across different market segments</p><p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Leverage tenant representation to create deal opportunities</p><p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Consider co-investing to add more value and understand ownership perspective</p><p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Technology and AI Tools</p><p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Use platforms like Placer.ai for retail market insights</p><p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Utilize AI for email drafting, data analysis, and communication</p><p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Leverage tools like Read AI or Otter for meeting transcriptions and team management</p><p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Networking and Visibility</p><p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Post about your deals on LinkedIn</p><p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Establish yourself as an expert in a specific real estate vertical</p><p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Stay top of mind by sharing market updates and transaction information</p>