<description>&lt;p&gt;&lt;a href="http://users.monash.edu.au/~wagstaff/podcasts/m_t_095.mp3"&gt;Marketing Today, Episode 95&lt;/a&gt;, from Monash University, Melbourne Australia. Featuring:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Wags and Col "on the couch", discussing the following topics: &lt;/li&gt;&lt;ul&gt;&lt;li&gt;The recent &lt;a href="http://www.youtube.com/watch?v=owGykVbfgUE"&gt;Old Spice&lt;/a&gt; campaign;&lt;/li&gt;&lt;li&gt;&lt;a href="http://www.youtube.com/watch?v=GN71f0xUVcU"&gt;World Vision's parody&lt;/a&gt; of Old Spice by Tim Costello;&lt;/li&gt;&lt;li&gt;... and a discussion on some good and bad marketing we've seen recently.&lt;/li&gt;&lt;/ul&gt;&lt;li&gt;Song of the week: &lt;a href="http://www.facebook.com/pages/Farrad/52468425241"&gt;Farrad&lt;/a&gt;, "Keep Your Head Up".&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;Our voice feedback number is +61 3 9903 1199 - call us!&lt;/p&gt;</description>

Marketing Today, Episode 95, from Monash University, Melbourne Australia. Featuring:Wags and Col "on the couch", discussing the following topics: The recent Old Spice campaign;World Vision's parody of Old Spice by Tim Costello;... and a discussion on some good and bad marketing we've seen recently.Song of the week: Farrad, "Keep Your Head Up". Our voice feedback number is +61 3 9903 1199 - call us!

Marketing Today - 095

<description>&lt;p&gt;&lt;a href="http://www-personal.buseco.monash.edu.au/~wagstaff/podcasts/m_t_094.mp3"&gt;Marketing Today, Episode 94&lt;/a&gt;, from Monash University, Melbourne Australia. Featuring:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Wags and Col "on the couch", discussing the following topics: &lt;/li&gt;&lt;ul&gt;&lt;li&gt;Businesses, politicians and jounalists misunderstanding new media;&lt;/li&gt;&lt;li&gt;The &lt;a href="http://www.forbes.com/2005/09/15/cost-of-living-well-index_05rich400_clewi_chart.html"&gt;CLEW Index&lt;/a&gt;;&lt;/li&gt;&lt;li&gt;Cigarette "blanding";&lt;/li&gt;&lt;li&gt;&lt;a href="http://hiddenpizza.com.au/"&gt;Hidden Pizza Restaurant&lt;/a&gt;.&lt;/li&gt;&lt;/ul&gt;&lt;li&gt;Song of the week: &lt;a href="http://www.inthecinemamusic.com/"&gt;In the Cinema&lt;/a&gt;, "Midday Refuge".&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;Our voice feedback number is +61 3 9903 1199 - call us!&lt;/p&gt;</description>

Marketing Today, Episode 94, from Monash University, Melbourne Australia. Featuring:Wags and Col "on the couch", discussing the following topics: Businesses, politicians and jounalists misunderstanding new media;The CLEW Index;Cigarette "blanding";Hidden Pizza Restaurant.Song of the week: In the Cinema, "Midday Refuge". Our voice feedback number is +61 3 9903 1199 - call us!

Marketing Today - 094

<description>&lt;p&gt;&lt;a href="http://www-personal.buseco.monash.edu.au/~wagstaff/podcasts/m_t_093.mp3"&gt;Marketing Today, Episode 93&lt;/a&gt;, from Monash University, Melbourne Australia. Featuring:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Wags and Col are joined by &lt;a href="http://www.buseco.monash.edu.au/about/staff/profile.php?cn=tracey-dagger"&gt;Tracey&lt;/a&gt; "on the couch", discussing the following topics: &lt;/li&gt;&lt;ul&gt;&lt;li&gt;Marketing issues surrounding the F1GP, including Lewis Hamilton and his Mercedes burnout, Mark Weber's "nanny state" comments, Kubica can't drive;&lt;/li&gt;&lt;li&gt;Col's recent experience at the Apple Store;&lt;/li&gt;&lt;li&gt;&lt;a href="http://economics.com.au/?p=5307"&gt;Free iPhones for all&lt;/a&gt;?; and&lt;/li&gt;&lt;li&gt;Listener feedback.&lt;/li&gt;&lt;/ul&gt;&lt;li&gt;Song of the week: &lt;a href="http://www.vitamindmusic.com/"&gt;Vitamin D&lt;/a&gt;, "The Summer Crossing"&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;Our voice feedback number is +61 3 9903 1199 - call us!&lt;/p&gt;</description>

Marketing Today, Episode 93, from Monash University, Melbourne Australia. Featuring:Wags and Col are joined by Tracey "on the couch", discussing the following topics: Marketing issues surrounding the F1GP, including Lewis Hamilton and his Mercedes burnout, Mark Weber's "nanny state" comments, Kubica can't drive;Col's recent experience at the Apple Store;Free iPhones for all?; andListener feedback.Song of the week: Vitamin D, "The Summer Crossing" Our voice feedback number is +61 3 9903 1199 - call us!

Marketing Today - 093

<description>&lt;a href="http://www-personal.buseco.monash.edu.au/~wagstaff/podcasts/m_t_092.mp3"&gt;Marketing Today, Episode 92&lt;/a&gt;, from Monash University, Melbourne Australia. Featuring:&lt;br /&gt;&lt;ul&gt;&lt;li&gt;Wags and Col "on the couch", discussing the following topics:&lt;/li&gt;&lt;ul&gt;&lt;li&gt;Airlines - does "&lt;a href="http://www.businessspectator.com.au/bs.nsf/Article/Airlines-sex-Virgin-Richard-Branson-Flight-Attenda-pd20100304-386AF?OpenDocument"&gt;sex sell&lt;/a&gt;"?&lt;/li&gt;&lt;li&gt;The porn industry &lt;a href="http://www.theage.com.au/digital-life/hometech/porn-studios-lead-the-stampede-into-3d-tv-20100111-m19e.html"&gt;innovating again&lt;/a&gt; with 3D TV;&lt;/li&gt;&lt;li&gt;Listener feedback from Adam, Peter and Greg;&lt;/li&gt;&lt;li&gt;Old Spice - the &lt;a href="http://www.youtube.com/watch?v=hEOjSQ3v_Rk"&gt;old&lt;/a&gt; and the &lt;a href="http://www.youtube.com/watch?v=owGykVbfgUE"&gt;new&lt;/a&gt;;&lt;/li&gt;&lt;li&gt;Kimberley Clark, &lt;a href="http://www.guardian.co.uk/world/richard-adams-blog/2010/mar/16/tampon-vagina-kotex-advertising"&gt;Kotex&lt;/a&gt; and the "&lt;a href="http://www.nytimes.com/2010/03/16/business/media/16adco.html"&gt;V-word&lt;/a&gt;";&lt;/li&gt;&lt;li&gt;The Hawthorn Football Club taking a &lt;a href="http://www.theage.com.au/afl/afl-news/political-football-hawks-put-the-boot-into-myki-20100311-q1po.html"&gt;swipe at Myki&lt;/a&gt;;&lt;/li&gt;&lt;li&gt;Myki, Metlink and &lt;a href="http://www.theage.com.au/national/ticket-inspectors-rated-as-less-than-fare-20100312-q48h.html"&gt;segmenting the fare-evader market&lt;/a&gt;.&lt;/li&gt;&lt;/ul&gt;&lt;li&gt;Song of the week: Adrina Thorpe, "Everything Changes", from &lt;a href="http://www.musicalley.com/"&gt;http://www.musicalley.com/&lt;/a&gt; &lt;/li&gt;&lt;/ul&gt;Our voice feedback number is +61 3 9903 1199 - call us!</description>

Marketing Today, Episode 92, from Monash University, Melbourne Australia. Featuring: Wags and Col "on the couch", discussing the following topics:Airlines - does "sex sell"?The porn industry innovating again with 3D TV;Listener feedback from Adam, Peter and Greg;Old Spice - the old and the new;Kimberley Clark, Kotex and the "V-word";The Hawthorn Football Club taking a swipe at Myki;Myki, Metlink and segmenting the fare-evader market.Song of the week: Adrina Thorpe, "Everything Changes", from http://www.musicalley.com/ Our voice feedback number is +61 3 9903 1199 - call us!

Marketing Today - 092

<description>&lt;p&gt;&lt;a href="http://www-personal.buseco.monash.edu.au/~wagstaff/podcasts/m_t_091.mp3"&gt;Marketing Today, Episode 91&lt;/a&gt;, from Monash University, Melbourne Australia. Featuring:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;The long awaited return of Wags and Col "on the couch", discussing topics as diverse as Toyota, Tiger Woods and Tag Heuer, USA tourism, saving water in the garden, the latest Nielsen online data, McDonalds and Weight Watchers, and Grill'd vs Nandos!&lt;/li&gt;&lt;li&gt;Song of the week: 46 Bliss, "In a Long Time", from &lt;a href="http://www.musicalley.com/"&gt;http://www.musicalley.com/&lt;/a&gt; &lt;/li&gt;&lt;/ul&gt;Our voice feedback number is +61 3 9903 1199 - call us!</description>

Marketing Today, Episode 91, from Monash University, Melbourne Australia. Featuring:The long awaited return of Wags and Col "on the couch", discussing topics as diverse as Toyota, Tiger Woods and Tag Heuer, USA tourism, saving water in the garden, the latest Nielsen online data, McDonalds and Weight Watchers, and Grill'd vs Nandos!Song of the week: 46 Bliss, "In a Long Time", from http://www.musicalley.com/ Our voice feedback number is +61 3 9903 1199 - call us!

Marketing Today - 091

Marketing news, interviews, trends, discussion and opinions, fresh from Monash University's Department of Marketing (Melbourne, Australia) every week.

Marketing Today - Monash University Australia

Details

Recent Episodes