John Horn is the CEO of StubGroup. He helps small business owners and marketing teams struggling with paid ads achieve real ROI, He's generated hundreds of millions in revenue for clients.

Join us for an exciting conversation with John Horn, the founder of Stub Group, who has generated over $400 million in revenue for clients through Google Ads. Discover the future of AI in search marketing, the impact of YouTube on search rankings, and the evolving landscape of Google Ads. John shares invaluable insights on leveraging AI for data analysis, optimizing ad spend, and the power of the right keywords.

Takeaways:

1. The Role and Resilience of Google Ads in a Competitive Landscape
2. Leveraging YouTube for Enhanced Traffic and SEO Benefits
3. Impact of AI on Data Analysis and Lead Engagement

Connect with John Horn:
Website: https://stubgroup.com/

Timestamps:
00:00 - Intro
00:07 - AI to replace Google search for inquiries.
03:30 - Average consumers slow to adopt cutting-edge AI.
08:12 - AI makes beginners proficient, experts more efficient.
11:52 - Struggles with vague, inconsistently enforced Google policies.
15:37 - Use YouTube to boost website traffic organically.
16:50 - Data needs vary by business and budget.
20:27 - AI initiates calls, qualifying leads for agents.
23:58 - Nurturing relationships through consistent engagement is essential.

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