This week, Coalmarch Marketing CEO Jeff Davis joins Dan and Donnie to discuss how pest and lawn businesses should be shifting their marketing strategies in response to AI-driven consumer behavior changes. They cover results of the 2026 Marketing Benchmark Report, how search is evolving and what changes Jeff sees on the horizon.   Guest: Jeff Davis, CEO, Coalmarch MarketingHosts:Dan Gordon, PCO Bookkeepers & M&A SpecialistsDonnie Shelton, Triangle Home Services     

PMP Industry Insiders

Brought to you by Donnie Shelton and Dan Gordon

Episode 255: AI's Impact on Pest & Lawn Marketing Trends

DEC 18, 202544 MIN
PMP Industry Insiders

Episode 255: AI's Impact on Pest & Lawn Marketing Trends

DEC 18, 202544 MIN

Description

This week, Coalmarch Marketing CEO Jeff Davis joins Dan and Donnie to discuss how pest and lawn businesses should be shifting their marketing strategies in response to AI-driven consumer behavior changes. They cover results of the 2026 Marketing Benchmark Report, how search is evolving and what changes Jeff sees on the horizon.   Guest: Jeff Davis, CEO, Coalmarch Marketing Hosts: Dan Gordon, PCO Bookkeepers & M&A Specialists Donnie Shelton, Triangle Home Services