Ask Me Anything w/ Liz Wilcox at GrowGetters ONLY (GG #30)

FEB 9, 202657 MIN
Real Business Connections

Ask Me Anything w/ Liz Wilcox at GrowGetters ONLY (GG #30)

FEB 9, 202657 MIN

Description

<p><span style="color: rgb(0, 0, 0);">Email marketing remains one of the most effective ways to engage your audience and drive meaningful results. By understanding the strategies, tools, and techniques behind successful emails, you can turn your email list into a powerful growth engine for your business.</span></p><p><br></p><p><span style="color: rgb(0, 0, 0);">Today’s exclusive “Ask Me Anything” episode from the </span><a href="https://growgettersonly.com/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);"><em>GrowGetters Only</em></a><em style="color: rgb(0, 0, 0);"> </em><span style="color: rgb(0, 0, 0);">community features Liz Wilcox, famously known as the “Fresh Princess of Email.” Liz shares her journey to becoming the “Fresh Princess of Email” and the unique strategies that set her apart in the world of email marketing.</span></p><p><br></p><p><span style="color: rgb(0, 0, 0);">Liz also discusses how to use video effectively in email marketing, the power of the PS (postscript), and how to craft emails that capture attention and keep readers engaged. Additionally, she shares practical tips for making every email you send truly valuable to your audience.</span></p><p><br></p><p><span style="color: rgb(0, 0, 0);">Beyond writing great emails, Liz discusses open and click rates, boosting engagement, and building an email list that people actually read and respond to.</span></p><p><br></p><p><strong style="color: rgb(0, 0, 0);">During this episode, you will learn about:</strong></p><p><span style="color: rgb(0, 0, 0);">[00:00] Introduction</span></p><p><span style="color: rgb(0, 0, 0);">[00:46] Community:</span><a href="http://weallgrowtogether.com" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);"> weallgrowtogether.com</a></p><p><span style="color: rgb(0, 0, 0);">[02:28] Fresh Princess of Email</span></p><p><span style="color: rgb(0, 0, 0);">[04:01] Email Strategy</span></p><p><span style="color: rgb(0, 0, 0);">[08:26] Video in Email Marketing</span></p><p><span style="color: rgb(0, 0, 0);">[14:40] Artificial intelligence (AI)</span></p><p><span style="color: rgb(0, 0, 0);">[16:12] The Power of the PS</span></p><p><span style="color: rgb(0, 0, 0);">[21:02] Emails that get read</span></p><p><span style="color: rgb(0, 0, 0);">[27:42] Value&nbsp;</span></p><p><span style="color: rgb(0, 0, 0);">[37:15] Open &amp; Click Rates</span></p><p><span style="color: rgb(0, 0, 0);">[47:13] Email List</span></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">[53:58] Connect with Liz Wilcox</span></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">• Website: </span><a href="https://lizwilcox.com/" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">https://lizwilcox.com/</a></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">•&nbsp; </span><span style="color: rgb(0, 0, 0);">Email Marketing Membership: </span><a href="https://benalbertfylc315--lizwilcox.thrivecart.com/email-marketing-membership/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">https://benalbertfylc315--lizwilcox.thrivecart.com/email-marketing-membership/</a><span style="color: rgb(0, 0, 0);">&nbsp;</span></p><p><br></p><p><br></p><p><br></p><p><strong style="color: rgb(0, 0, 0);">Key Takeaways: </strong><span style="color: rgb(0, 0, 0);">&nbsp;</span></p><p><span style="color: rgb(0, 0, 0);">• Instead of storytelling in emails, share personal updates with your audience. ~Liz Wilcox [05:49]</span></p><p><span style="color: rgb(0, 0, 0);">• Emails should never exceed 400 words. ~Liz Wilcox [21:03]</span></p><p><span style="color: rgb(0, 0, 0);">• Email is the most effective way to make money through marketing. ~Liz Wilcox [21:55]</span></p><p><span style="color: rgb(0, 0, 0);">• Email metrics are never entirely accurate due to technological glitches. ~Liz Wilcox [38:18]</span></p><p><span style="color: rgb(0, 0, 0);">• The best way to boost your open and click rates is to ensure your welcome sequence engages people. ~Liz Wilcox [39:33]</span></p><p><br></p><p><strong style="color: rgb(0, 0, 0);">People Mentioned and Other Resources:</strong></p><p><span style="color: rgb(0, 0, 0);">1. Kit:</span><a href="https://kit.com/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 0, 0);"> </a><a href="https://kit.com/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">https://kit.com/</a></p><p><span style="color: rgb(0, 0, 0);">2. Website:</span><a href="https://lizwilcox.com/?affiliate=benalbertfylc315" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 0, 0);"> </a><a href="https://lizwilcox.com/?affiliate=benalbertfylc315" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">https://lizwilcox.com/?affiliate=benalbertfylc315</a></p><p><span style="color: rgb(0, 0, 0);">3. Email Marketing Membership:</span><a href="https://benalbertfylc315--lizwilcox.thrivecart.com/email-marketing-membership/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 0, 0);"> </a><a href="https://benalbertfylc315--lizwilcox.thrivecart.com/email-marketing-membership/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">https://benalbertfylc315--lizwilcox.thrivecart.com/email-marketing-membership/</a></p><p><span style="color: rgb(0, 0, 0);">4. The Power of the PS:</span><a href="https://lizwilcox.com/episode-38-the-power-of-the-ps/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 0, 0);"> </a><a href="https://lizwilcox.com/episode-38-the-power-of-the-ps/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">https://lizwilcox.com/episode-38-the-power-of-the-ps/</a></p><p><span style="color: rgb(0, 0, 0);">5. Boosting Open &amp; Click Rates:</span><a href="https://lizwilcox.com/episode-34-boosting-open-and-click-rates/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 0, 0);"> </a><a href="https://lizwilcox.com/episode-34-boosting-open-and-click-rates/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">https://lizwilcox.com/episode-34-boosting-open-and-click-rates/</a></p><p><span style="color: rgb(0, 0, 0);">6. 7 Reasons You Hate Email and Why to Ignore It:</span><a href="https://www.youtube.com/watch?v=TE0mprUg2D0" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 0, 0);"> </a><a href="https://www.youtube.com/watch?v=TE0mprUg2D0" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">https://www.youtube.com/watch?v=TE0mprUg2D0</a></p><p><span style="color: rgb(0, 0, 0);">7. 7 Complaints About Email:</span><a href="https://www.youtube.com/watch?v=R3Nn4imuLxc&amp;t=1s" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 0, 0);"> </a><a href="https://www.youtube.com/watch?v=R3Nn4imuLxc&amp;t=1s" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">https://www.youtube.com/watch?v=R3Nn4imuLxc&amp;t=1s</a></p><p><span style="color: rgb(0, 0, 0);">8. 7 Different Ways to Use AI in Email:</span><a href="https://www.youtube.com/watch?v=7aIySNDCWpo" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 0, 0);"> </a><a href="https://www.youtube.com/watch?v=7aIySNDCWpo" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">https://www.youtube.com/watch?v=7aIySNDCWpo</a></p><p><span style="color: rgb(0, 0, 0);">9. AI Podcast Episode:</span><a href="https://www.youtube.com/watch?v=_jWlx8l_kVE&amp;t=182s" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 0, 0);"> </a><a href="https://www.youtube.com/watch?v=_jWlx8l_kVE&amp;t=182s" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">https://www.youtube.com/watch?v=_jWlx8l_kVE&amp;t=182s</a></p><p><span style="color: rgb(0, 0, 0);">10. Funnels in 2025 and Beyond:</span><a href="https://www.youtube.com/watch?v=mqqFUJz2MAM&amp;t=26s" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 0, 0);"> </a><a href="https://www.youtube.com/watch?v=mqqFUJz2MAM&amp;t=26s" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">https://www.youtube.com/watch?v=mqqFUJz2MAM&amp;t=26s</a></p><p><span style="color: rgb(0, 0, 0);">11. Opens and Clicks Deep Dive:</span><a href="https://www.youtube.com/watch?v=UHSvbjJb1U0&amp;t=1026s" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 0, 0);"> </a><a href="https://www.youtube.com/watch?v=UHSvbjJb1U0&amp;t=1026s" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">https://www.youtube.com/watch?v=UHSvbjJb1U0&amp;t=1026s</a></p><p><span style="color: rgb(0, 0, 0);">12. Extra Email Training:</span><a href="https://www.youtube.com/watch?v=7I6I4jhvYdM" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 0, 0);"> </a><a href="https://www.youtube.com/watch?v=7I6I4jhvYdM" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">https://www.youtube.com/watch?v=7I6I4jhvYdM</a></p><p><br></p><p><br></p><p><strong style="color: rgb(0, 0, 0);">Keep In Touch with Liz Wilcox:</strong></p><p><span style="color: rgb(0, 0, 0);">Website:</span><a href="https://lizwilcox.com/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 0, 0);"> </a><a href="https://lizwilcox.com/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">https://lizwilcox.com/</a></p><p><span style="color: rgb(0, 0, 0);">Instagram:</span><a href="https://www.instagram.com/thelizwilcox/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 0, 0);"> </a><a href="https://www.instagram.com/thelizwilcox/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">https://www.instagram.com/thelizwilcox/</a></p><p><span style="color: rgb(0, 0, 0);">YouTube:</span><a href="https://www.youtube.com/@thelizwilcox" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 0, 0);"> </a><a href="https://www.youtube.com/@thelizwilcox" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">https://www.youtube.com/@thelizwilcox</a></p><p><span style="color: rgb(0, 0, 0);">Facebook:</span><a href="https://facebook.com/groups/emailmarketingwithliz" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 0, 0);"> </a><a href="https://facebook.com/groups/emailmarketingwithliz" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">https://facebook.com/groups/emailmarketingwithliz</a></p><p><span style="color: rgb(0, 0, 0);">Facebook Community:</span><a href="https://www.facebook.com/groups/emailmarketingwithliz" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 0, 0);"> </a><a href="https://www.facebook.com/groups/emailmarketingwithliz" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">https://www.facebook.com/groups/emailmarketingwithliz</a></p><p><span style="color: rgb(0, 0, 0);">—</span></p><p><strong style="color: rgb(0, 0, 0);">Follow Balbert…</strong></p><p><span style="color: rgb(0, 0, 0);">Facebook:</span><a href="https://web.facebook.com/realbusinessconnections" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);"> www.facebook.com/realbusinessconnections</a></p><p><span style="color: rgb(0, 0, 0);">Instagram:</span><a href="http://www.instagram.com/realbenalbert/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);"> www.instagram.com/realbenalbert/</a></p><p><span style="color: rgb(0, 0, 0);">LinkedIn:</span><a href="https://www.linkedin.com/in/realbenalbert/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);"> https://www.linkedin.com/in/realbenalbert/</a></p><p><span style="color: rgb(0, 0, 0);">Website: </span><a href="https://www.realbusinessconnections.com/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">&nbsp;https://www.realbusinessconnections.com/</a></p><p><span style="color: rgb(0, 0, 0);">–</span></p><p><span style="color: rgb(0, 0, 0);">GrowGetters ONLY is made possible by </span><a href="https://balbertmarketing.com/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">www://balbertmarketing.com/</a></p><p><br></p><br><p><br></p>