<p>In this episode of Give It A Nudge, Steve sits down with Jevon Le Roux (CEO) and Tahir Rauf (CTO), co-founders of Keeyu, to talk about the single most expensive question in e-commerce: &quot;Where&#39;s my order?&quot; </p><p><br></p><p>With 40% of all support tickets relating to delivery status and 56% of customers churning after just one bad post-purchase experience, the stakes have never been higher. Jevon and Tahir explain how they built a system to monitor 28 different failure points across fragmented software systems. This moves the industry from reactive resolution to proactive prevention.</p><p><br></p><p>The results? A massive 90% reduction in complaints and a 29% drop in workforce costs for their pilot customers.</p><p><br></p><p>Jevon shares his background in high-pressure retail ops where he saw teams spending half their day manually searching for orders. Tahir breaks down the technical challenge of connecting a &quot;spaghetti stack&quot; of legacy systems. Together, they are proving that while it takes 4 hours to fix a problem, it only takes 1 hour to prevent it.</p><p><br></p><p><strong>Timestamps:</strong></p><ul><li>00:00 – Intro: The 56% Churn Stat &amp; The Where’s My Order Nightmare</li><li>01:58 – Jevon &amp; Tahir’s background: From Fintech &amp; Retail to Founders</li><li>06:58 – The Problem: 28 failure points across 8 different systems</li><li>08:35 – How Keeyu Works: Moving from Reactive to Proactive</li><li>12:00 – The “4 Hours vs 1 Hour” Efficiency Rule</li><li>15:15 – It Can’t Be Done: Tackling the integration spaghetti</li><li>18:15 – The Pilot Results: 90% less complaints, 29% lower costs</li><li>21:00 – Raising Capital &amp; The Plug-and-Play Architecture</li><li>34:00 – Steve’s horror story (and why manual support is dying)</li><li>38:15 – Services as Software: Redefining the industry standard</li><li>40:00 – The Founder Dynamic: Why Jevon said “I’m in” in one second</li><li>42:50 – Closing thoughts</li></ul><p><br></p><p><strong>Links:</strong></p><p>Connect with Jevon → https://www.linkedin.com/in/jevonleroux/</p><p>Connect with Tahir → https://www.linkedin.com/in/tahirrauf/</p><p>Keeyu → https://www.keeyu.com/</p><p>Connect with Steve → https://www.linkedin.com/in/stevegrace/</p><p>The Nudge Group → https://thenudgegroup.com/</p><p>Give It A Nudge Podcast → https://www.youtube.com/@giveitanudge/</p><p>The Trouble With People → https://thetroublewithpeople.substack.com/</p>