<p>Welcome back to the Heroes of Brand Protection. A podcast powered by Red Points, the fastest-growing brand protection company in the world, and hosted by Daniel Shapiro. The show follows the stories of anti-counterfeiting and brand protection leaders from well-known companies and organizations all over the globe. In today's episode we had the peasure of speaking with Bence Bozóki, Senior Counsel, Intellectual Property at Mars Inc. </p><br><p>Bence wanted to be a few things when he was a young boy: a professional soccer player and/or a rap artist. Nowadays, our guest would like to become a stand-up comedian. Meanwhile, he’s an experienced in-house counsel recognized by World Trademark Review as one of the leading trademark professionals in the food and beverage industry worldwide. His creative thinking and no-nonsense approach towards tackling infringements helped Mars acquire a reputation as a company that enforces its IP rights in a strategic and consistent way. </p><br><p>Visit our <a href="https://www.redpoints.com/podcast/?utm_medium=other&utm_source=podcast-platforms&utm_campaign=episode-23&utm_content=podcast" rel="noopener noreferrer" target="_blank">website </a>to see all of our episodes.</p><br><p>Make it a good day!</p><br /><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>