As part of the Travel Technology Investment Trends 2024 research, we surveyed 1,200 technology leaders from across the travel industry, including 100 airline leaders. The research benchmarks how airlines are placing their bets when it comes to digital transformation.  Tune in to this episode to understand how airlines’ leaders are planning to invest to become modern retailers, plus:Why airlines are investing heavily to accelerate their digital transformationWhat is traveler centricity and the key drivers behind a better travel experienceThe transition to Offer and Order and the significant changes it will bringSpeakers:Martin Cowen, Contributing EditorCyril Tetaz, Executive Vice President, Airline Solutions, Travel unit, AmadeusTo stay up to date on the latest news from Amadeus, and to catch the next episodes in our series, check out the Resource section on our website or follow us on Spotify or Apple podcasts.