Today on the podcast, I am chatting to one of my oldest friends, Kate Olive, who works in events and has so much experience in this area. The company she works with mainly works with large corporate clients, but in this chat, I picked Kate's brains about how small business owners can brand their events and make them a memorable experience for their attendees, and one that is really going to enhance and benefit their brands.

So if you've ever thought about hosting any sort of event as part of your business, then I think you're going to find this episode so helpful. I loved all of the ideas and tips that Kate shared and now I am itching to host my own event.

I would love to hear what you think of this episode, so please do let me know on Instagram where I'm @‌lizmosley or @‌buildingyourbrandpodcast and I hope you enjoy the episode!

About Kate: drpgroup.com | @drpgteam

Episode Highlights:

02:07 The Importance of Events for Small Businesses

06:34 Common Mistakes in Event Planning

10:03 Tips for Memorable Small Business Events

17:07 Learning from Big Brands

26:57 Creating Inclusive and Accessible Events

39:42 Enhancing Event Atmosphere and Engagement

Thanks to Studio Cotton for sponsoring this episode & check out the Building Your Brand podcast website

Don't forget to check out Kate and if you'd like to have a chat come find me on Instagram. Can't wait to connect with you.

This episode was written and recorded by me and produced by Lucy Lucraft.

If you enjoyed this episode please leave a 5* rating and review!