<p>Freedom is revered Western culture, but it turns out that we do our most creative thinking within constraints and boundaries. David Epstein is a journalist who specializes in the science of success, and he joins Adam to talk about his new book, <em>Inside the Box, </em>and what he learned by setting his own constraints while writing it. They break down how innovators use limitations to drive breakthroughs, take a closer look at why a lack of restrictions can actually limit potential, and riff on how our favorite sports could harness new rules to make the games more interesting.</p><br><p><strong>Featured guest</strong></p><ul><li>Follow David Epstein on <a href="https://www.instagram.com/davidepstein" rel="noopener noreferrer" target="_blank">Instagram</a>, <a href="https://www.linkedin.com/in/david-epstein-5a37ba25/" rel="noopener noreferrer" target="_blank">LinkedIn</a>, <a href="https://www.facebook.com/ByDavidEpstein" rel="noopener noreferrer" target="_blank">Facebook</a>, and at <a href="https://davidepstein.com/" rel="noopener noreferrer" target="_blank">davidepstein.com/</a></li><li>Buy <a href="https://www.amazon.com/Inside-Box-Constraints-Make-Better/dp/0593715713" rel="noopener noreferrer" target="_blank">Inside the Box: How Constraints Make Us Better</a></li><li>Subscribe to David's substack <a href="https://davidepstein.substack.com/" rel="noopener noreferrer" target="_blank">Range Widely</a></li></ul><p><br></p><p><strong>Connect with the team</strong></p><ul><li>Follow Adam on <a href="https://www.instagram.com/adamgrant/" rel="noopener noreferrer" target="_blank">Instagram</a>, <a href="https://www.linkedin.com/in/adammgrant" rel="noopener noreferrer" target="_blank">LinkedIn</a>, and at <a href="https://adamgrant.net/" rel="noopener noreferrer" target="_blank">adamgrant.net/</a></li><li>Subscribe to Adam’s substack <a href="https://adamgrant.substack.com/" rel="noopener noreferrer" target="_blank">Granted</a></li><li>Watch ReThinking videos on YouTube at <a href="https://www.youtube.com/TEDAudioCollective" rel="noopener noreferrer" target="_blank">TEDAudioCollective</a></li><li>Follow TED on <a href="https://x.com/TEDTalks" rel="noopener noreferrer" target="_blank">X</a>, <a href="https://www.instagram.com/ted" rel="noopener noreferrer" target="_blank">Instagram</a>, <a href="https://www.facebook.com/TED" rel="noopener noreferrer" target="_blank">Facebook</a>, <a href="https://www.linkedin.com/company/ted-conferences/" rel="noopener noreferrer" target="_blank">LinkedIn</a>, and <a href="https://www.tiktok.com/@tedtoks" rel="noopener noreferrer" target="_blank">TikTok</a></li></ul><p><em>ReThinking is produced by </em><a href="https://www.cosmicstandard.fm/" rel="noopener noreferrer" target="_blank"><em>Cosmic Standard</em></a><em>. Our Senior Producer is Jessica Glazer, our Engineer is Aja Simpson, our Technical Director is Jacob Winik, and our Executive Producer is Eliza Smith.</em></p><br><p>For the full text transcript, visit<a href="http://go.ted.com/BHTranscripts" rel="noopener noreferrer" target="_blank"> </a><a href="http://ted.com/podcasts/rethinking-with-adam-grant-transcripts" rel="noopener noreferrer" target="_blank">ted.com/podcasts/rethinking-with-adam-grant-transcripts</a></p><br><p><em>Learn more about our flagship conference happening this April at&nbsp;</em><a href="https://attend.ted.com/podcast" rel="noopener noreferrer" target="_blank"><em>attend.ted.com/podcast</em></a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>