What trends will shape the agency landscape in 2025?

As we head into 2025, it’s clear the agency world isn’t slowing down—it’s evolving faster than ever. 

In this episode of the Small But Mighty Agency Podcast, I’m diving into three game-changing trends every agency owner needs to know to stay ahead and plan smart for the year ahead.

Let’s be real: AI is everywhere right now, and unless you’ve been living under a rock, you’ve probably noticed its rapid rise. 

But here’s the thing—it’s not just about AI as a tool. The bigger story is how AI is reshaping human connections and changing how you market and build relationships.

We’ll also look at two other key trends shaping 2025: how the misinformation economy is shaking up trust in the market and what the rise of fractional providers means for how agencies operate and innovate.

Join me as I break down the opportunities:

• How AI impacts the growing demand for human connection in marketing
• What you need to navigate the misinformation economy with confidence
• The rise of fractional providers and how it’s changing the game for agencies

Grab your coffee or tea, and let’s tackle these trends together. 

Resources Mentioned

• Episode 116: Are You Hesitant to Niche? Let’s Talk About Why (and How to Overcome It)
• Agency Together Strategic Partnership Mixer

Join the Conversation
Are you ready to navigate these trends? Join us at the next Agency Together Strategic Partnership Mixer. This is your chance to connect with like-minded agency owners, collaborate, and build referral-ready relationships that can transform your business in 2025.

🎟️ Register now at agencytogether.com/mixer-event

If this episode resonated with you, share it with another agency owner navigating these shifts. Let’s tackle 2025 together and make it a year of meaningful growth and success!

Hey thank for hanging out with me at the Small But Mighty Podcast. If you enjoyed this episode it would mean the world to me if you hit the follow or subscribe button in your podcast app and share it with a friend. And I’ll see you on the next one. 

Get the full show notes and more information here: https://audreyjoykwan.com/podcast/ep117

Podcast Edits by Lindsay Curtis