<p>Struggling to sell multiple offers because they all sound... kind of the same?</p><p>In this episode of The Industry Icon Podcast, we dive into how to clearly differentiate your offers so your audience knows exactly which one is for them - so they can hit buy.</p><p>If your clients can’t tell the difference between your programs (except pricing and proximity), they won’t pick any of them. I break down the exact questions to ask, how to position each offer around a clear, visible problem, and why most offers start blending together.</p><p>I also share BTS of my own offer suite (cause your girl loves an example)</p><p>In this ep you&#39;ll learn:<br>→ Why your offers are blending together (and how to stop it)<br>→ The biggest mistakes in positioning multiple offers<br>→ How to differentiate your offers (from each other and everyone elses)<br>→ How to create messaging that makes decision-making easy for your ideal clients</p><p><br></p><p>If you struggle to differentiate your offers except the price + proximity of them - this ep is for you. Dive on in.</p><p><br></p><p>Find me on Instagram <a href="https://www.instagram.com/thisisabbieradford/">⁠HERE⁠</a></p><p>Nail your messaging, for free inside my free 5-day email course <a href="https://thisisabigailjane.kit.com/iconicmessaging-101">⁠HERE⁠</a></p><p>Become an industry Icon with your iconic offer &amp; messaging strategy <a href="https://thisisabigailjane.com/6-week-accelerator">⁠HERE⁠</a></p><p>Create your ICONIC content strategy that gets more eyes on your content + signs clients faster <a href="https://thisisabigailjane.thrivecart.com/content-revival/">⁠HERE</a></p>

The Industry Icon Podcast with Abbie Radford

Abbie Radford | Messaging and mindset tips for coaches and strategists

Why your offers all sound the same - and how to differentiate them

JUL 8, 202523 MIN
The Industry Icon Podcast with Abbie Radford

Why your offers all sound the same - and how to differentiate them

JUL 8, 202523 MIN

Description

<p>Struggling to sell multiple offers because they all sound... kind of the same?</p><p>In this episode of The Industry Icon Podcast, we dive into how to clearly differentiate your offers so your audience knows exactly which one is for them - so they can hit buy.</p><p>If your clients can’t tell the difference between your programs (except pricing and proximity), they won’t pick any of them. I break down the exact questions to ask, how to position each offer around a clear, visible problem, and why most offers start blending together.</p><p>I also share BTS of my own offer suite (cause your girl loves an example)</p><p>In this ep you&#39;ll learn:<br>→ Why your offers are blending together (and how to stop it)<br>→ The biggest mistakes in positioning multiple offers<br>→ How to differentiate your offers (from each other and everyone elses)<br>→ How to create messaging that makes decision-making easy for your ideal clients</p><p><br></p><p>If you struggle to differentiate your offers except the price + proximity of them - this ep is for you. Dive on in.</p><p><br></p><p>Find me on Instagram <a href="https://www.instagram.com/thisisabbieradford/">⁠HERE⁠</a></p><p>Nail your messaging, for free inside my free 5-day email course <a href="https://thisisabigailjane.kit.com/iconicmessaging-101">⁠HERE⁠</a></p><p>Become an industry Icon with your iconic offer &amp; messaging strategy <a href="https://thisisabigailjane.com/6-week-accelerator">⁠HERE⁠</a></p><p>Create your ICONIC content strategy that gets more eyes on your content + signs clients faster <a href="https://thisisabigailjane.thrivecart.com/content-revival/">⁠HERE</a></p>