Motivation Insiders

This episode of Motivation Insiders explores the data-driven revolution in incentives and recognition programs, emphasising the impact of data, analytics, and AI on program design.We sit down with Richelle Suver, Managing Director at One10, and Kimberly Huffman, CRP, Vice President of Talent, Learning and Culture, VCA Animal Hospitals, to discuss the value of data insights, metrics for evaluating recognition programs, misunderstood and misused metrics, data and analytics trends for program design, personalisation, and relevance of program information. You'll learn how to leverage AI and analytics for program effectiveness, program changes based on behavioural insights, and common data challenges and solutions.Key topics:- Data centralisation- Effective KPIs- How to communicate program changes- The evolution of benchmarking- Best practices in communication- Data and AI for HR decision-making

In this episode of Motivation Insiders, we explore insights from Inside the Incentive Buyer’s Mind: Trends, Risks & Realities, a new IESP resource built from the perspectives of more than fifty industry leaders who gathered at the 2025 IMA Summit. Three IESP board members, Lincoln Smith, Vince Chiofolo, and Andrew Solomon join the conversation to discuss how today’s incentive buyers are reshaping expectations for loyalty, recognition, and channel programs.

Recognition has always been a key driver of engagement and performance, but as our workplaces evolve, so too must our recognition strategies.

In advance of the annual IMA Summit, we speak with three IESP executive-level members about the future of employee recognition programs and how data and AI are impacting incentive campaigns.

In incentive campaigns, personalization can increase engagement and boost ROI for sponsoring companies. But what does personalization of incentive programs actually mean? And how is it accomplished? Take a closer look (or listen).