๐๏ธ Copywriting, Pain Point Marketing & 3 Easy Ways to Improve Your Sales Pages โ with Nicole Cloutier
MAR 19, 202561 MIN
๐๏ธ Copywriting, Pain Point Marketing & 3 Easy Ways to Improve Your Sales Pages โ with Nicole Cloutier
MAR 19, 202561 MIN
Description
What if selling didn't have to feel sleazy? And the words on your website could cast a magical spell for your ideal clients/customers instead?
Today, I'm joined by copywriter and podcaster Nicole Cloutier to talk about how to be more specific in our messaging and simple tips to write better sales pages.
Tune in to hear about:
Nicole's journey from poetry MFA to copywriter
Pain point marketing + if it's (un)ethical?
How asking "so what?" can turn boring writing into compelling copy
Ways that better messaging can improve your product sales (not just services!)
The value of embracing "pleasure point marketing"
How to write your first sales page (ever!)
3 ways to improve your existing sales pages so you can (hopefully) make more $$$
โฃ๏ธ Having a solid strategy is the key to ensuring your marketing is effective - especially in these uncertain times. Get Slow and Steady Studio's FREE mini training for creating a one-line strategy statement at slowandsteady.studio/strategy.