Ep | 263 A burger chain swapped in grass-fed beef, real butter, and even hired a "chief MAHA officer" — but is there a catch? This week on Discover Ag, Natalie and Tara unpack Steak 'n Shake's full MAHA takeover (including what they're not telling us), America's big plan to bring back cotton, and what it means for American consumers. Plus, two viral reels that are blowing up everyone's feed right now. What We Discovered This Week 🤠 🪩 America's big plan to bring back cotton 🪩 Why a viral beef reel is breaking the internet 🪩 A cowgirl's viral invitation to stay on her ranch 🪩 Steak 'n Shake's new menu CHAPTERS: (00:00) Intro (00:33) The Great American Cotton Plan (16:48) The "One Cow" Beef Reel + Our Butchery Tour (31:50) Disco Debrief: Texas Joins the Beef Antitrust Case (33:41) A Cowgirl's Viral Ranch Invite (47:32) Steak 'n Shake's MAHA Takeover 🪩 WELCOME TO DISCOVER AG A top-ranked podcast where agriculture meets pop culture. Hosted by https://instagram.com/nataliekovarik/?hl=en — western tastemaker & millennial cattle rancher — and https://instagram.com/taravanderdussen/?hl=en — sustainability expert & millennial dairy farmer. Every week, we dive into the top headlines in food, agriculture, and Western culture with a pop culture twist. 📲 CONNECT WITH US ONLINE • Website: https://discoverag.com/ • Podcast: https://pod.link/1615443750 • Instagram: https://instagram.com/discoveragpodcast/ 🤝 PARTNERS AND SPONSORSHIPS SUNRISE FLOUR MILL: Use code DISCOVER for 10% off at https://sunriseflourmill.com/ JUST THRIVE: Get your health in check and save 20% on your first order at https://justthrivehealth.com/DISCOVER BROOKLYN BEDDING: Go to https://brooklynbedding.com/ and use promo code DISCOVER at checkout to get 30% off sitewide. PONCHO: Get $10 off your first order and free shipping at ponchooutdoors.com/DISCOVER when you enter your email. COZY EARTH: Use code DISCOVER to score 20% off at https://cozyearth.com/ TURTLEBOX: Use code DISCOVER at https://turtleboxaudio.com/ to score a free hat with the purchase of any Gen 2 speaker. ANGEL: Join the Angel Guild to access the full library of films and support the creation of stories that reflect rural values, family legacy, and real American communities. https://angel.com/discoverag TOOTHPILLOW: Go to https://www.toothpillow.com/ and use code DISCOVER to get your kid assessed for free! You can even use the code for a free video upgrade. DUCKWORTH: Use code DISCOVER for 10% off at https://www.duckworthco.com/ ARMRA: Use code DISCOVER for 15% off at https://TryARMRA.com/discover FARM WIFE TALLOW: Use code DISCOVER for 10% off at https://www.farmwifetallow.com/ Please note this episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode.